Factors driving growth of the 3D printing in jewellery market
Changing consumer preferences and increasing fashion consciousness among end users are the major factors that are expected to drive the growth of the 3D printing in jewellery market during the forecast period. Aforementioned factors are driving the adoption of technologies such as CAD (computer-aided-design), laser technology, and induction technology among jewellery manufacturers. 3D printers with rapid prototyping (RP) technology help several designers to review design concepts and understand the requirements and complexity of any jewellery design. The adoption of such innovative manufacturing technologies in jewellery design is expected to boost the growth of the 3D printing in jewellery market.
Moreover, increasing popularity of e-commerce is also expected to favor the growth of the 3D printing in jewellery market. Jewelers are selling their jewels directly to the consumer via e-commerce platforms in order to increase sales volumes. The penetration of internet and adoption of smartphones increased access to online shopping. Increased consumer trust in online retail, faster shipping services and increased internet penetration plays major role in the growth of 3D printing in jewellery market. Additionally, players operating in the e-commerce industry have introduced augmented reality (AR) in online platforms which allow consumers to try jewellery virtually using AR, and select products according to their preferences.
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