FALSE EYE LASHES MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2024-2031)
Global False Eye Lashes Market is estimated to be valued at USD 1.93 Bn in 2024 and is expected to reach USD 3.10 Bn by 2031, growing at a compound annual growth rate (CAGR) of 7% from 2024 to 2031.
The global false eyelashes market has been witnessing steady growth over the past few years. False eyelashes help to enhance facial features and beautify one's appearance. Traditionally considered only for special occasions and parties, false eyelashes has become a part of regular makeup regime for women. Increase in social media influence and self-grooming trends have propelled the demand for false eyelashes. Launch of innovative products and availability of wide variety of styles catering to diverse consumer needs have further boosted popularity of false eyelashes. Constant new product offerings by key players aimed at younger demographic have expanded the customer base. However, sale of counterfeit product and stringent regulations pertaining to materials used in false eyelashes may challenge market growth to some extent over the coming years.
Market Dynamics:
The global false eyelashes market is driven by factors such as rising influence of social media on beauty trends, growing popularity of false eyelashes among younger generation, and frequent launch of trendy products. However, stringent safety regulations regarding materials used in eyelash extensions pose a challenge to steady market growth. Key opportunities in the market include growing focus on bridal makeup trends and expansion of e-commerce and omni-channel presence by major players.
Key features of the study:
- This report provides in-depth analysis of the global false eyelashes market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024–2031), considering 2023 as the base year.
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market.
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players.
- It profiles key players in the global false eyelashes market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies.
- Key companies covered as a part of this study include Ardell International, Inc., KISS Products, Inc., MAC Cosmetics, Huda Beauty FZ-LLC, PAC Cosmetics, L’Oreal S.A., House of Lashes, Parfums de Coeur, Ltd., Beauty Box LLP, Kosé Corporation.
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics.
- The global false eyelashes market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts.
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global false eyelashes market.
Market Segmentation
Table of Contents
*Browse 32 market data tables and 28 figures on 'False Eye Lashes Market' - Global forecast to 2031
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