Table of Content - UAE Meetings, Incentives, Conferences And Exhibitions (MICE) Market

The UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market is estimated to be valued at USD 5.65 Bn in 2024, exhibiting a compound annual growth rate (CAGR) of 8.5% from 2024 to 2031. The United Arab Emirates (UAE) Meetings, Incentives, Conferences and Exhibitions (MICE) market has been witnessing steady growth over the past few years. The U.A.E is strategically located between Asia, Africa, and Europe, making it an ideal hub for global MICE events and activities. The country is home to world-class infrastructure including state-of-the-art convention centers, luxury hotels, resorts, and venues. Dubai, in particular, has transformed itself into a top global MICE destination with its vision to become the leader in the events industry. Factors such as no business taxes, political stability, vibrant culture, and ease of travel are boosting the growth of MICE tourism in the UAE.

Market Dynamics:

The UAE MICE market is driven by factors such as the growth of international tourism and trade in the country. The U.A.E government is heavily promoting the events industry through initiatives aiming to double the economic contribution of the sector. However, seasonality remains a challenge as winter sees lower MICE activities. Geopolitical tensions and economic uncertainties in key source markets also impact the industry. On the positive side, diversification of the economy beyond oil, and focus on sustainable events present opportunities. Mega projects like Expo 2020 Dubai and expansion of venues provide a fillip. Adoption of advanced technologies and integration with other experience economy sectors will further stimulate market opportunities going forward.

Key Features of the Study:

This report provides an in-depth analysis of the UAE MICE market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024–2031), considering 2023 as the base year
It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the UAE MICE market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include Dubai World Trade Centre, Habtoor Hospitality, Action Hotels, TIME Hotels, Ascott Limited, AccorHotels, Marriott International, Hilton Worldwide, InterContinental Hotels Group, Hyatt Hotels Corporation, Radisson Hotel Group, Wyndham Hotels & Resorts, JA Resorts & Hotels, Millennium & Copthorne Hotels, Abu Dhabi National Exhibitions Company, Sharjah Commerce and Tourism Development Authority, Emirates Group, Emaar Hospitality Group, Rotana Hotel Management Corporation PJSC, and Jumeirah Group
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
The global UAE MICE market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global UAE MICE market

Market Segmentation

By Event Type:
- Meetings
- Conferences
- Exhibitions
- Others
By Size:
- Small (less than 100 attendees)
- Medium (100 to 500 attendees)
- Large (over 500 attendees)
By Revenue Source:
- Participation fees
- Sponsorships
- Exhibit space rental
- Food & beverage
- Accommodation
- Advertising
- Others
By Industry:
- Technology
- Healthcare
- Automotive
- Manufacturing
- Financial Services
- Hospitality
- Others
Company Profiles:
- Dubai World Trade Centre
- Habtoor Hospitality
- Action Hotels
- TIME Hotels
- Ascott Limited
- AccorHotels
- Marriott International
- Hilton Worldwide
- InterContinental Hotels Group
- Hyatt Hotels Corporation
- Radisson Hotel Group
- Wyndham Hotels & Resorts
- JA Resorts & Hotels
- Millennium & Copthorne Hotels
- Abu Dhabi National Exhibitions Company
- Sharjah Commerce and Tourism Development Authority
- Emirates Group
- Emaar Hospitality Group
- Rotana Hotel Management Corporation PJSC
- Jumeirah Group

Table of Contents

Research Objectives and Assumptions
- Research Objectives
- Assumptions
- Abbreviations
Market Purview
- Report Description
  - Market Definition and Scope
- Executive Summary
  - Market Snippet, By Event Type
  - Market Snippet, By Size
  - Market Snippet, By Revenue Source
  - Market Snippet, By Industry
- Coherent Opportunity Map (COM)
Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
  - Drivers
  - Restraints
  - PEST Analysis
  - PORTER’s Five Forces Analysis
  - Market Opportunities
  - Regulatory Scenario
  - Key Developments
  - Industry Trend
UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market - Impact of Coronavirus (COVID-19) Pandemic
- Overview
- Factors Affecting the UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market – COVID-19
- Impact Analysis
UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market, By Event Type, 2019-2031 (US$ Bn)
- Introduction
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2020 - 2031
  - Segment Trends
- Meetings
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Conferences
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Exhibitions
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Others
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market, By Size, 2019-2031 (US$ Bn)
- Introduction
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2020 - 2031
  - Segment Trends
- Small (less than 100 attendees)
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Medium (100 to 500 attendees)
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Large (over 500 attendees)
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market, By Revenue Source, 2019-2031 (US$ BN)
- Introduction
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2020 - 2031
  - Segment Trends
- Participation fees
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Sponsorships
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Exhibit space rental
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Food & beverage
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Accommodation
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Advertising
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Others
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
UAE Meetings, Incentives, Conferences and Exhibitions (MICE) Market, By Industry, 2019-2031 (US$ BN)
- Introduction
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2020 - 2031
  - Segment Trends
- Technology
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Healthcare
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Automotive
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Manufacturing
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Financial Services
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Hospitality
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
- Others
  - Market Share Analysis, 2024, 2027, and 2031 (%)
  - Y-o-Y Growth Analysis, 2019 - 2031
  - Segment Trends
Competitive Landscape
- Heat Map Analysis
- Market Share Analysis (3x3 Matrix)
- Company Profiles
  - Dubai World Trade Centre
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Habtoor Hospitality
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Action Hotels
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - TIME Hotels
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Ascott Limited
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - AccorHotels
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Marriott International
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Hilton Worldwide
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - InterContinental Hotels Group
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Hyatt Hotels Corporation
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Radisson Hotel Group
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Wyndham Hotels & Resorts
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - JA Resorts & Hotels
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Millennium & Copthorne Hotels
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Abu Dhabi National Exhibitions Company
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Sharjah Commerce and Tourism Development Authority
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Emirates Group
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Emaar Hospitality Group
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Rotana Hotel Management Corporation PJSC
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
  - Jumeirah Group
    - Company Overview
    - Event Type Portfolio
    - Recent Developments/Updates
Analyst Recommendation
- Wheel of Fortune
- Analyst View
- Coherent Opportunity Map
Section
- References
- Research Methodology
- About Us and Sales Contact

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