An interactive kiosk is an advanced computer terminal that includes specialized software and hardware, which offers information and application for education, commerce, communication or entertainment. Kiosks are somewhat similar to telephone booths and are accepted in retail, hospitality, and foodservice industry to improve customer service. There are different types of kiosks employed including internet kiosks, photo kiosks, financial services kiosks, DVD vending kiosks, ticketing kiosks, telekiosk, video kiosks, information kiosk, restaurant kiosk, etc. Kiosks are employed at high foot traffic settings such as hotel lobbies, shops, and airports. For instance, kiosks allow users to check out a library book or issue a hotel key card or order a shop’s catalog when items are not in stock.
Market Dynamics
Kiosks can aid the owner to offer new opportunities for income generation. A kiosk involves advanced programing and specialized hardware that streamline the entire customer interaction process and leads to real-time interaction between a prospective buyer and kiosks. Moreover, it can offer various advantages to customers, which are not provided by other technological advancements. For instance, gas stations are largely run on digital processes and customers make payment at the pump. The technology that is used to swipe credit cards or select fuel has an additional option of streaming video content while petrol is being pumped. It can be used to provide quick entertainment or display certain strategic advertisements. Moreover, most customers in today’s generation do not appreciate any interference while choosing or deciding on buying a product. Instead, they prefer to seek any sort of technical assistance depending on their individual necessity. Thus, such benefits are expected to support growth of the market in the near future. A kiosk enables organizations to run their businesses in a very minimal space, which in turn reduces expenditure significantly. Several kiosks can be placed in minimal places and thus stores can take care of customers even with significantly less space. Such strategic moves are crucial for small stores and enterprises considering the limited space or land they have. As a result of this, returns on the company’s investment increase thereby increasing the possibility of expanding profit margins. Hence, these actors are expected to propel the global kiosk market growth over the forecast period.
Market Taxonomy
This report segments the Global Kiosk Market on the basis of By Type, By End-use Industry, and Region. On the basis of By Type, Global Kiosk Market is segmented into Detachable and Slate. On the basis of By End-use Industry, the Global Kiosk Market is segmented into Vending Machine (Drink Vending Machine, Food Vending Machine, Photo Vending Machine, DVD Rental), Self-service Kiosk / Interactive Kiosk (Information Kiosk, Ticketing Kiosk, Patient Interactive Kiosk, Check-in Kiosk, Employment Kiosk, Bill Payment Kiosk), ATM, Locker Kiosk, Charging Kiosk Others (such as Web Payphone, Gaming). On the basis of End-Use Industry, the Global Kiosk Market is segmented into (Retailers, Transport (Airport/Railway/Bus) Operators, Banks, Advertisers, Petrol Stations, Commercial Complexes such as Educational Institutes, Hospitals) and Government. On the basis of region, Global Kiosk Market is segmented into North America, Latin America, Europe, Asia pacific, Middle East and Africa.
Key features of the study:
Detailed Segmentation:
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Table of Contents
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