DRIED CRANBERRY MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2024 - 2031)
The dried cranberry market is estimated to be valued at USD 1.89 Bn in 2024 and is expected to reach USD 2.78 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 5.7% from 2024 to 2031. The dried cranberry market has been witnessing steady growth over the past few years. Cranberries are native to North America and are mainly cultivated in the U.S., Canada, Chile, and some European countries. Dried cranberries are processed form of fresh cranberries that are harvested and dehydrated to extend their shelf life.
Market Dynamics
The dried cranberry market growth is driven by the rising demand for healthy and nutritious food ingredients across the world. Dried cranberries offer various nutritional and medicinal properties which is encouraging its adoption among health-conscious consumers. Changing lifestyle patterns and busy schedules have increased the demand for convenient snack foods incorporating dried cranberries. This is expected to create new opportunities for market players. However, high production and processing costs associated with dried cranberries can hamper the market growth over the forecast period. Seasonal availability of fresh cranberries also poses a challenge. Moreover, presence of substitutes like raisins and dates provide competition to dried cranberries. Strengthening of global supply chain and new product developments are some of the key strategies adopted by manufacturers to counter these restraints. They have gained immense popularity due to their nutritional profile and health benefits. Dried cranberries are rich source of vitamin C, manganese and dietary fiber. Regular consumption of dried cranberries has been associated with reduced risk of heart diseases, prevention of urinary tract infections and improvement in dental health.
Key features of the study
- This report provides in-depth analysis of the global dried cranberry market, and provides market size (USD Bn) and compound annual growth rate (CAGR%) for the forecast period (2024–2031), considering 2023 as the base year
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
- It profiles key players in the global dried cranberry market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies
- Key companies covered as a part of this study include Ocean Spray Cranberries, Inc., Graceland Fruit, Inc., Decas Cranberry Products, Inc., Fruit d'Or, Cape Blanco Cranberries, Inc., Atoka Cranberries, Mariani Packing Company, Inc, The Wonderful Company, Habelman Bros. Co., Cliffstar LLC, Happilo International Private Limited, and ROYAL NUT COMPANY
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
- The global dried cranberry market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global dried cranberry market
Market Segmentation
Table of Contents
*Browse 32 market data tables and 28 figures on 'Dried Cranberry Market' - Global forecast to 2031
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