Women’s Swimwear Market
Women’s swimwear has undergone significant changes over the past century. From the earliest forms of two-pieces, to the modern styles of bikinis, rash guards, and swim shorts, women's swimwear has changed to reflect a variety of factors. Technological advances, and the evolution of fashion have all played a role in changing the way swimwear is designed. During the 1920s, many women's swimwear designs were made from cotton and wool, which would become heavy when wet. To combat this, swimsuits were adapted to incorporate new materials, such as nylon.
Market Dynamics:
The women’s swimwear market is primarily driven by the growing demand for upscale and designer women’s swimwear. Additionally, the rise in consumer interest for sportswear has further escalated the demand for these products. Furthermore, the introduction of new products by players in the market is expected to create new growth opportunities for industry players. Moreover, increasing number of consumers using smartphones to access the internet and the growth in the e-commerce sector is also increasing the spending by women on swimsuits. This is further predicted to drive market growth.
On the other hand, availability of counterfeit product is expected to hinder the market growth.
Key features of the study:
Detailed Segmentation:
Table of Contents
*Browse 24 market data tables and 28 figures on "Global Women’s Swimwear Market” - Global forecast to 2030
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