Smart watches are wearable computing devices that resemble wristwatch but come with added advanced features such as weather update, messaging, enable call making, connection to the internet, Bluetooth-enabled, GPS, and more. Moreover, it also offers an answering messages by voice and fitness tracking app. Apart from all these features, some of the smart watches are also Bluetooth-enabled which allows it to connect it with a smartphone.
Market Dynamics
- The increasing launch of design- and gender-based smart watches is projected to offer lucrative market growth opportunities over the forecast period. Moreover, the growing demand for smart watches that match the new lifestyle is again projected to propel the market growth. For instance, in January 2020, Timex a watch maker partnered with Huami to introduce two new smart watches. The product is categorized as lifestyle-focused metropolitan smart watch collection and features software that was developed in partnership with Huami. It has impressive high-resolution AMOLED touch display with vibrant colors that look bright under any ambient light condition. The watch has two weeks of battery life.
- The increasing usage of the internet and smartphones is primarily fueling the market growth of the global smart watches. Additionally, features such as ease of handling and use are also propelling the market growth of the global smart watches. The growing youth population coupled with the rising popularity of these devices due to their advanced features is also expected to foster the market growth over the forecast period.
Key Features of the Study:
- This report provides an in-depth analysis of the global smart watches market and provides market size (US$ Billion) and Compound Annual Growth Rate (CAGR 9.0 %) for the forecast period (2023-2030), considering 2022 as the base year
- It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by key players
- The study provides the impact analysis of the coronavirus (COVID-19) pandemic on the global smart watches market
- It profiles key players in the global smart watches market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
- The key companies covered as a part of this study include Pebble Technology Corporation, Samsung Electronics Co. Ltd., Nike Inc., Garmin Ltd., Sony Electronics Inc., Fitbit Inc., Martian Watches, Connect Device Ltd. (COOKOO), and Apple Inc.
- Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology up-gradation, market expansion, and marketing tactics
- The global smart watches market report caters to various stakeholders in this industry including investors, suppliers, global smart watches market manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global smart watches market
Detailed Segmentation:
- Global Smart Watches Market, By Price Range:
- High-End smart watches
- Mid-End smart watches
- Low-End smart watches
- Global Smart Watches Market, By Operating System
- Android Wear
- Watch OS (iOS)
- Others
- Forage and Turf Grasses
- Other Crops
- Global Smart Watches Market, By Region:
- North America
- Europe
- Asia-Pacific
- Latin America
- Middle East & Africa
- Company Profiles
- Pebble Technology Corporation
- Samsung Electronics Co. Ltd.
- Nike Inc.
- Garmin Ltd.
- Sony Electronics Inc.
- Fitbit Inc.
- Martian Watches
- Connected Devices Ltd.
- Apple Inc.
