The global skin care products market is estimated to be valued at USD 149.48 Bn in 2024, growing at a CAGR of 4.8% over the forecast period (2024-2031). The global skin care products market has been witnessing steady growth over the past few years. Rising awareness about skin care among consumers and introduction of new advanced products with multiple benefits have been driving the market growth. Rapid urbanization, changing lifestyles, and growing focus on personal care and appearance are some key factors boosting the demand for skin care products globally. Further, rising disposable incomes in developing countries provide potential growth opportunities for market participants.

 Market Dynamics:

The global skin care products market is primarily driven by a few key factors such as increasing awareness regarding the benefits of personal grooming and appearance, growing middle class population with higher disposable incomes especially in Asian countries, and introduction of innovative products with organic and natural ingredients. Moreover, people are increasingly taking preventive care of their skin from early ages which supports the market growth. However, availability of low quality counterfeit products in some regions hampers brand loyalty, thus posing a challenge. The outbreak of COVID-19 adversely impacted the market in 2020 due to lockdowns and restrictions on cosmetic stores. Nevertheless, rising e-commerce shopping has opened new opportunities for online sales.

 Key Features of the Study:

• This report provides an in-depth analysis of the global skin care products market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024–2031), considering 2023 as the base year
• It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the global skin care products market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies
• Key companies covered as a part of this study include Unilever, Kao Corporation, The Body Shop International Limited, L’Oréal Professional, Shiseido Co., Ltd., The Estée Lauder Companies Inc., Colgate-Palmolive Company, Johnson & Johnson Services, Inc., Procter & Gamble Co., Avon Products, Inc., Beiersdorf AG, Revlon, Inc., Amorepacific Corporation, Natura & Co., Mary Kay Inc., Clarins Group, Coty Inc., LVMH Moët Hennessy Louis Vuitton SE, The Clorox Company, and Henkel AG & Co. KGaA
• Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
• The global skin care products market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global skin care products market

Detailed Segmentation-

• By Product Type:
• • Body Creams
  • Sunscreen
  • Face Creams & Moisturizers
  • Cleansers & Face Wash
  • Shaving Lotions & Creams
  • Others
• By Distribution Channel:
• • Supermarkets & Hypermarkets
  • Convenience Stores
  • Pharmacy & drugstore
  • Online
  • Others
• By Region:
• • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa
• Company Profiles:
• • Unilever
  • Kao Corporation
  • The Body Shop International Limited
  • L’Oréal Professional
  • Shiseido Co., Ltd.
  • The Estée Lauder Companies Inc.
  • Colgate-Palmolive Company
  • Johnson & Johnson Services, Inc.
  • Procter & Gamble Co.
  • Avon Products, Inc.
  • Beiersdorf AG
  • Revlon, Inc.
  • Amorepacific Corporation
  • Natura & Co.
  • Mary Kay Inc.
  • Clarins Group
  • Coty Inc.
  • LVMH Moët Hennessy Louis Vuitton SE
  • The Clorox Company
  • Henkel AG & Co. KGaA