The Global Plant Based Meat Market is estimated to be valued at USD 8.42 Bn in 2024 and is expected to reach USD 18.44 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 11.8% from 2024 to 2031. The global plant based meat market has seen tremendous growth over the past few years and is expected to witness further expansion in the coming decade. Rising health and environmental concerns have prompted many consumers to transition towards more sustainable and eco-friendly protein options. Plant-based alternatives offer comparable tastes and textures to animal-based meat but without the negatives associated with the latter such as higher saturated fat and cholesterol levels. Additionally, a flexitarian or part-time vegetarian lifestyle has gained popularity as it allows occasional consumption of real meat while relying on plant and cell-cultured alternatives for most meals. Both innovation and investment have accelerated in this space, enabling production of an even wider array of faux meat choices that cater to more tastes and cuisines worldwide.
Market Dynamics:
The global plant based meat market growth is driven by several factors such as increasing health awareness, concerns for animal welfare and the environment. Many consumers are switching to plant-based diets and lifestyles as they pose lesser risks of heart diseases, diabetes and cancer compared to animal-based meat. Moreover, large-scale animal farming contributes significantly to greenhouse gas emissions, pollution and deforestation. Plant-based meat production consumes lesser water, emits fewer emissions, and spares pressure on natural resources. However, lack of taste and texture similar to real meat act as a restraint while the market faces challenge from cheaper animal meat prices. At the same time, rising investments in startups, improving technologies and expanding availability widen the opportunities.
Key features of the study:
- This report provides an in-depth analysis of the global plant based meat market and provides market size (USD Bn) and compound annual growth rate (CAGR%) for the forecast period (2024–2031), considering 2023 as the base year
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
- It profiles key players in the global plant based meat market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies
- Key companies covered as a part of this study include Beyond Meat, Inc., Impossible Foods Inc., MorningStar Farms (Kraft Heinz), Quorn Foods Ltd., Tofurky Company, Inc., Amy's Kitchen, Inc., Field Roast Grain Meat Co., Lightlife Foods (Greenleaf Foods), Garden Protein International, Beyond Better Foods, Bute Island Foods Ltd., The Vegetarian Butcher, Alpha Foods, MGP Ingredients, Inc., Marlow Foods Ltd. (Cauldron), OmniFoods, and No Evil Foods
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
- The global plant based meat market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global plant based meat market
Market Segmentation
Market Segmentation
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