NAIL CARE MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2023 - 2030)

Nail care is an essential aspect of personal grooming and has gained significant popularity in recent years. It involves the care and maintenance of nails, including trimming, shaping, and applying various products to enhance their strength and appearance. The nail care market has witnessed substantial growth due to increasing awareness among individuals regarding the importance of nail hygiene and the influence of social media trends.

Traditionally, nails were simply trimmed and maintained, but the industry has evolved to offer a wide range of products and services to cater to diverse consumer preferences. The market includes nail polishes in different colors and finishes, nail extensions, gel manicures, and various nail art designs. This expansion reflects the growing demand for innovative nail care solutions.

Market Dynamics:

The nail care market is driven by several factors, including the desire for self-expression and the growing trend of nail art. With social media platforms showcasing stunning nail designs, individuals are increasingly seeking unique and creative ways to adorn their nails. This has led to an increase  in demand for nail polishes, nail art kits, and other accessories.

Furthermore, the increasing focus on personal grooming and appearance enhancement has propelled the demand for nail care services. Nail spas and salons have witnessed a significant rise in popularity as consumers seek professional care and treatments to maintain healthy and beautiful nails. For instances, according to the nail care market  data, nail care has become an integral part of personal grooming, with nail polish and nail art becoming particularly popular in the corporate and fashion industries. This trend is expected to remain a prominent factor in augmenting the product demand throughout the forecast period.

However, the market also faces certain challenges. The presence of toxic chemicals in some nail care products has raised concerns regarding their impact on nail health and the overall well-being of individuals. The COVID-19 pandemic has negatively impacted the market, thereby leading to temporary closures of nail salons and a decline in the demand for nail care services.

Despite these challenges, the nail care market presents numerous opportunities for growth. The development of nail care formulations with natural and safer ingredients is gaining traction among health-conscious consumers. Moreover, the rising popularity of do-it-yourself (DIY) nail care kits provides convenience and affordability, further driving the market growth.

Key Features of the Study:

• This report provides in-depth analysis of the nail care market, including market size (US$ Bn) and compound annual growth rate (CAGR %) for the forecast period (2023–2030), considering 2022 as the base year.
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
• Key players in the nail care market, such asOPI, Essie, ORLY, China Glaze, Kiko Milano, Rimmel, Shiseido, CND, Art of Beauty, Zoya, Sally Hansen, Revlon, L'Oreal Paris, Nails Inc., Maybelline, Chanel, Dior, Tom Ford, YSL, and Lancôme are profiled based on company highlights, product portfolio, financial performance, and strategies
• Insights from this report would allow marketers and management authorities of the companies to make informed decisions regarding their future product launches, type upgrades, market expansion, and marketing tactics
• The nail care market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the nail care market

Nail Care Market Segmentation:

• By Product Type:
  • Nail Polish
  • Nail Polish Remover
  • Nail Strengtheners
  • Nail Tools
  • Others
• By Distribution Channel:
  • Hypermarkets/Supermarkets
  • Specialty Stores
  • Online Channels
  • Others
• By End User:
  • Male
  • Female
• By Price:
  • Premium
  • Mass
• By Ingredient Type:
  • Organic
  • Chemical Based
  • Halal
  • Vegan
  • Others
• By Geography:
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa
• Top companies in Nail Care Market
  • OPI
  • Essie
  • ORLY
  • China Glaze
  • Zoya
  • Sally Hansen
  • Revlon
  • L'Oreal Paris
  • Nails Inc.
  • Kiko Milano
  • Rimmel
  • Maybelline
  • Chanel
  • Dior
  • Tom Ford
  • YSL
  • Lancôme
  • Shiseido
  • CND
  • Art of Beauty