Nutraceutical products are non-specific biological therapies that are used to promote general well-being, control symptoms, and to prevent malignant processes. Nutraceuticals, also called bioceuticals, are substances that are derived from food sources that exhibit physiological benefits such as in prevention and treatment of illness. Nutraceuticals can be used to prevent and treat chronic diseases such as cardiovascular disease (CVD), diabetes, cancer, obesity, and hypertension. A substance that has physiological benefit or provides protection against chronic disease, and  is referred to as a nutraceutical product. Nutraceuticals can be used to promote health, slow down the ageing process, prevent chronic diseases, extend life, and maintain body's structure and function. The high prevalence of chronic diseases like diabetes, cancer, CVD, others is expected to drive the MENA nutraceuticals market growth over the forecast period.

Market Dynamics

The key market players are focusing on adoption of growth strategies such as partnership as well as acquisitions, and this is expected to drive the MENA nutraceuticals market growth. For instance, on January 11, 2023, Celularity Inc., a biotechnology company that develops placental-derived allogenic cell therapies and biomaterial products, and CH Trading Group LLC, an international import, export and trading company, announced that both companies had entered into an exclusive territory distribution agreement. CH Trading Group will act as the exclusive territories distributor of Celularity’s previously announced Halal-Certified products within more than 100 countries. The Product Distribution Agreement for Celularity’s Halal-Certified products provides for a five-year minimum aggregate purchase commitment of US US$ 225 million.

Key features of the study:

• This report provides an in-depth analysis of the MENA nutraceuticals market and provides market size (US$ Bn) and Compound Annual Growth Rate (CAGR) for the forecast period (2023–2030), considering 2022 as the base year
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the MENA nutraceuticals market based on the following parameters–Company highlights, products portfolio, key highlights, financial performance, and strategies
• Key companies covered as a part of this study include Nestlé, Nutricia, Unilever, Bionova, BASF SE, Abbott, Arkopharma Laboratories, GSK plc., ADM (Archer Daniels Midland Company), DuPont, Kellogg's Company, Arla Foods amba, DSM, Quantum Naturals Ltd., Adcock Ingram, Ascendis Health Limited, iNova Pharmaceuticals, Vital Health Foods, Jamjoom Pharma, Creso Pharma, and ConnOils LLC.
• Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
• MENA nutraceuticals market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the MENA nutraceuticals market

Detailed Segmentation:

• MENA Nutraceuticals Market, By Product Type:
  • Calcium Supplement Tablets and Gummies
  • Probiotics Supplement Tablets & Capsules
  • Collagen Peptide Powder Jar or Sachet
  • Iron in Tablet and Gummies & Syrup
  • Folic Acid Tablet
  • Pyridoxine Tablet
  • Rocket Seed Oil in Soft Gel
  • Prenatal Vitamin in Tablet and Gummies
  • Chaste Berry in Powder and Tablet and Capsule
  • Natural Eggshell Membrane in Capsule
  • Melatonin in Tablet
  • Vitamin C in Tablet
  • Inositol in Tablet
  • Whey Protein in Powder and Sachet
  • Biotin in Tablet
  • Hypericum perforatum Extract in Capsule
  • Vitamin D3 in Soft Gel Capsule and Gummies
  • Omega 3 in Soft Gel and Gummies
  • Omega 3 Plus Multivitamin in Soft Gel
  • Gummies Natural Eggshell Membrane in Capsule
  • CBD
    • CBD Tinctures
    • Capsules & Soft gels
    • CBD Gummies
    • Others
  • Others
• MENA Nutraceuticals Market, By Application:
  • Cancer
  • Diabetes
  • Heart Disorders
  • Hypertension
  • Obesity
  • Others
• MENA Nutraceuticals Market, By Distribution Channel:
  • Hospital Pharmacies
  • Retail Pharmacies
  • Convenience Store
  • Hypermarket/ Supermarket
  • Online Pharmacies
• MENA Nutraceuticals Market, By Region:
  • Middle East
    
    • UAE
    • Israel
    • Saudi Arabia
    • Qatar
    • Bahrain
    • Kuwait
    • Rest of Middle East
  • North Africa
    
    • Algeria
    • Egypt
    • Morocco
    • Libya
    • Tunisia
    • Rest of North Africa
• Company Profiles
  • Nestlé 
  • Nutricia
  • Unilever
  • Bionova
  • BASF SE
  • Abbott
  • Arkopharma Laboratories
  • GSK plc.
  • ADM (Archer Daniels Midland Company)
  • DuPont
  • Kellogg's Company
  • Arla Foods amba
  • DSM
  • Quantum Naturals Ltd.
  • Adcock Ingram
  • Ascendis Health Limited
  • iNova Pharmaceuticals
  • Vital Health Foods
  • Jamjoom Pharma
  • Creso Pharma
  • ConnOils LLC