Location-based services (LBS) are computer or mobile applications that provide information based on the device and user's geographic locations. They use real-time geodata from smartphones to offer interactive opportunities, entertainment, or security. LBS use GPS data, Wi-Fi data, cellular tower pings, and QR codes to identify the user's location.
The Location Based Services market is an expanding industry of specialized applications that use GPS, geospatial technology, and other information and communication technologies to provide targeted information based on geographic location. It is gaining popularity in a variety of industries, such as BFSI, education, retail & manufacturing, and transportation. It provides a wide range of services, including mapping, routing, assistance navigation, and tracking.
Market Dynamics:
Rise in use of mobile devices, growing advancements in wearable technologies along with business intelligence tools, and rise in availability of advanced navigation and mapping solutions are the factors expected to drive growth of the global location-based services market over the forecast period.
However, stringent regulations and standards, and high cost of installation and maintenance is expected to hamper growth of the global location-based services market over the forecast period.
Key features of the study:
- This report provides in-depth analysis of the global location-based services market, and provides market size (US$ Million) and compound annual growth rate (CAGR%) for the forecast period (2023–2030), considering 2022 as the base year
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
- It profiles key players in the global location-based services market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies
- Key companies covered as a part of this study include GuardRFID Solutions Inc., ALE International (Nokia Corporation), Favendo Gmbh, Teldio Corporation, CenTrak, Cisco Systems Inc. (Cisco Meraki), AiRISTA Flow Inc., Creativity Software Ltd., IBM Corporation, DigitalGlobe Inc. (Maxar Technologies), Aruba Networks (HPE Development LP), Ericsson Inc., HERE Global BV, IndoorAtlas Ltd., GL Communications Inc., and Esri Inc.
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
- The global location-based services market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global location-based services market
Detailed Segmentation:
- Global Location-Based Services Market, By Location
- Global Location-Based Services Market, By End User Industry
- FMCG and e-commerce
- Retail
- Healthcare
- IT and Telecom
- Transportation
- Oil and Gas
- Other End user Industries
- Global Location-Based Services Market, By Geography
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East & Africa
- Company Profiles:
- ALE International (Nokia Corporation)
- Teldio Corporation
- Cisco Systems Inc. (Cisco Meraki)
- Creativity Software Ltd
- DigitalGlobe Inc. (Maxar Technologies)
- Ericsson Inc.
- IndoorAtlas Ltd
- Esri Inc.
- GL Communications Inc.
- HERE Global BV
- Aruba Networks (HPE Development LP)
- IBM Corporation
- AiRISTA Flow Inc
- CenTrak
- Favendo Gmbh
- GuardRFID Solutions Inc.
- HID Global (ASSA ABLOY AB)
