The India gin market is estimated to be valued at USD 1,666.3 Mn in 2024, exhibiting a compound annual growth rate (CAGR) of 7.2% from 2024 to 2031. The India gin market has seen steady growth over the past few years and is estimated to grow at a high rate in the coming years. Gin originated in the Netherlands in the 17th century as a medicinal liquor. Over time it gained popularity in Britain and became widely consumed. As globalization took place, British rule brought gin to India where it found some consumers but never became mainstream. In recent years, with rising disposable incomes, changing tastes towards international cocktails and liquors, and social media promoting exotic drinks, gin has entered the Indian market. Upscale bars and restaurants in metro cities started introducing craft and premium gin varieties on their menus, fueling initial growth. Meanwhile domestic gin production also began as distilleries realized an opportunity. The India gin market remains relatively small compared to whiskey but offers significant headroom for expansion as awareness and acceptance increases across target consumer segments.
Market Dynamics:
The India gin market is experiencing steady growth driven by several factors. Rising incomes and prosperity in big cities is increasing consumers' discretionary spending power and willingness to experiment with new premium beverages. Social media is amplifying awareness about gin-based cocktails and mixed drinks among young urban populations. Indians exposed to Western cultures during overseas travel and education are comfortable with gin and comfortable trying new variants back home. However, the market still faces restraints from traditional mindsets where gin is an unfamiliar foreign liquor. Women consumers in particular may face societal resistance. Meanwhile, establishing domestic production facilities and distribution networks for craft and artisanal gins requires heavy investment at initial stages. However, the emerging opportunity is attracting new entrants which will intensify future competition. Overall increasing exposure to globalization and evolving tastes are working in favor of The India gin market reaching its potential over the long term.
Key Features of the Study:
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Detailed Segmentation-
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