Independent software vendor (ISV) is an individual or a business that builds, develops, and sells enterprise or consumer software that is consumed by end users. Independent software vendors are also known as software publishers. For instance, any company that offers its software solution on a marketplace is an ISV. An ISV (independent software vendor) makes and sells software products that run on one or more computer hardware or operating system (OS) platforms. ISVs typically provide software in conjunction with a hardware, software, or cloud platform provider.

Market Dynamics:

Increasing digitalization, the growing trend of Industry 4.0, rising demand for value-added services, growing adoption of Software as a Service (SaaS), growing adoption of cloud-based software, and growing consumer awareness are some major factors expected to augment the growth of the global independent software vendors market over the forecast period.

For instance, in September 2022, Schlumberger is the provider technology for reservoir characterization, production, drilling and processing to the oil and gas industry launched a new program allowing independent software vendors (ISVs) to build, market, and sell solutions and apps through the Schlumberger digital platform. Schlumberger Digital Platform Partner Program brings together digital solutions from Schlumberger and a growing number of ISVs, substantially increasing the choice of artificial intelligence (AI) and data science-enriched domain workflows for customers.

Moreover, in July 2022, TD SYNNEX is an American multinational corporation that provides information technology services to businesses launched the most inclusive and comprehensive Independent Software Vendor (ISV) experience available in the market. The ISV experience is designed to help accelerate SaaS opportunities in the channel by leveraging the TD SYNNEX partner ecosystem to power IT operations, automate complex processes, and deploy new functionalities that drive sales, boost go-to-market practices, and deliver successful business outcomes.

Key features of the study:

• This report provides an in-depth analysis of the global independent software vendor market, and provides market size (US$ Million) and compound annual growth rate (CAGR %) for the forecast period (2023-2030), considering 2022 as the base year.
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market.
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players.
• It profiles key players in the global independent software vendor market based on the following parameters such as company highlights, product portfolio, key highlights, financial performance, and strategies.
• Key companies covered as a part of this study include Splunk Inc., ServiceNow, Inc., VMware, Inc., Intuit Inc., Autodesk, Inc., IBM Corporation, Adobe Inc., Salesforce.com, Inc., SAP SE, Oracle Corporation, Microsoft Corporation, Atlassian Corporation Plc, Red Hat, Inc. (part of IBM), Tableau Software (part of Salesforce.com, Inc.), and Symantec Corporation (part of Broadcom Inc.).
• Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics.
• The global independent software vendor market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts.
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global independent software vendor market.

Detailed Segmentation:

• Independent Software Vendors (ISVs) Market by Deployment Model:
• On-Premises Software
• Cloud-based Software (SaaS)
• Independent Software Vendors (ISVs) Market by End-Use Industry:
• Healthcare
• Financial Services
• Manufacturing
• Retail
• Information Technology
• Government
• Education
• Others
• Independent Software Vendors (ISVs) Market by Enterprises Size:
• Small and Medium-sized Enterprises (SMEs)
• Large Enterprises
• Independent Software Vendors (ISVs) Market by Region :
• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa
•  Company Profiles:
• • Splunk Inc.
  • ServiceNow, Inc.
  • VMware, Inc.
  • Intuit Inc.
  • Autodesk, Inc.
  • IBM Corporation
  • Adobe Inc.
  • com, Inc.
  • SAP SE
  • Oracle Corporation
  • Microsoft Corporation
  • Atlassian Corporation Plc
  • Red Hat, Inc. (part of IBM)
  • Tableau Software (part of Salesforce.com, Inc.)
  • Symantec Corporation (part of Broadcom Inc.),