Skin care encompasses a variety of procedures that help to maintain the integrity of the skin, improve its appearance, and alleviate skin disorders. Creams, powders, and lotions are examples of skincare products that improve the quality and health of the skin while also providing sustenance. Face makeup is a type of cosmetic texture that is used to cover up flaws in the skin of the face, such as pores, dark spots, wrinkles, freckles, and blemishes.

Market Dynamics

Women and men use facial skincare and makeup products regularly for a variety of reasons, including moisturizing, cleaning, hydrating, and achieving a bright complexion. The use of such items on a daily basis is thought to be damaging to the skin since it can produce acne, which causes pore blockage, and the negative effects of synthetic chemicals on the skin have raised several concerns. As a result, the demand for natural and organic products has increased. Ingredients obtained from natural sources, such as leaf and root extracts, are safe and have no negative skin effects. Natural and organic products are healthy for the skin since they are hydrating, antiseptic, antibacterial, and anti-inflammatory. Various face packs are now available that are made from natural ingredients, and people are aware of this because they care for their skin. As a result, demand for products with organic labeling, such as Garnier Organic and Avon Naturals, is rapidly increasing and is expected to propel the growth of facial skincare and makeup products. According to the Soil Association Certification report, certified organic and natural beauty products grew at a Y-O-Y pace of 14% in the U.K. in 2018.

Players operating in the global facial skincare & makeup market are focused on various strategies such as mergers and acquisitions in order to strengthen their market position. For instance, in January 2020, P&G, which is recognized for its men's and women's grooming categories, stated that it was looking to expand through the acquisition of Billie, a subscription-based, direct-to-consumer female body care brand that specializes in women's shaving tools and premium body care products. In June 2020, L’Oreal agreed to buy Thayer’s Natural Remedies, a natural skincare company located in the U.S., from Henry Thayer Company.

Key features of the study:

• This report provides in-depth analysis of global facial skincare & makeup market, and provides market size (US$ Billion & Bn Units) and compound annual growth rate (CAGR %) for the forecast period (2023-2030), considering 2022 as the base year.
• It elucidates potential revenue opportunities across different segments and explains an attractive investment proposition matrix for this market.
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the global facial skincare & makeup market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
• Key companies covered as a part of this study include Procter & Gamble Company, Beiersdorf AG., L'Oreal SA, Unilever PLC, The Estee Lauder Companies Inc., Amorepacific Corporation, Shiseido Company Limited, Johnson & Johnson Services Inc., Kao Corporation, Colgate-Palmolive Company, Avon Products Inc., Oriflame Cosmetics S.A., Revlon, Inc., and Skin Food Co., Ltd.
• Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology up gradation, market expansion, and marketing tactics
• The global facial skincare & makeup market report caters to various stakeholders in this industry including investors, suppliers, extruded aluminum profiles manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global facial skincare & makeup market.

Detailed Segmentation:

• Global Facial Skincare & Makeup Market, By Product Type:
  • Skincare
    • Cleanser
    • Cream & Lotion
    • Face Oils
    • Face Packs
    • Face Wash
    • Other Skincare’s
    • Scrubs
    • Serum
    • Shaving Products
    • Soap
  • Makeup
    • Eye Makeup
    • Face Makeup
    • Lip Makeup
    • Other Makeup
• Global Facial Skincare & Makeup Market, By Form Type:
  • Concentrates
  • Emulsions
  • Foam
  • Gel
  • Other Forms
  • Powder
  • Solids
  • Sprays
• Global Facial Skincare & Makeup, By Distribution Channel:
  • Drug Stores
  • Online Retail
  • Specialty Stores
  • Supermarkets & Hypermarkets
  • Others
• Global Facial Skincare & Makeup Market, By Region:
  • North America
    
    • U.S.
    • Canada
  • Europe
    
    • Germany
    • U.K
    • France
    • Italy
    • Spain
    • Russia
    • Rest of Europe
  • Asia Pacific
    
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • ASEAN
    • Rest of Asia Pacific
  • Latin America
    
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America
  • Middle East & Africa
    
    • Middle East
    • Africa
• Company Profiles
  • Procter & Gamble Company
  • Beiersdorf AG.
  • L'Oreal SA
  • Unilever PLC
  • The Estee Lauder Companies Inc.
  • Amorepacific Corporation
  • Shiseido Company Limited
  • Johnson & Johnson Services Inc.
  • Kao Corporation
  • Colgate-Palmolive Company
  • Avon Products Inc.
  • Oriflame Cosmetics S.A.
  • Revlon, Inc.
  • Skin Food Co. Ltd.