Global event management software market is estimated to be valued at USD 14.27 Bn in 2024 and is expected to reach USD 31.73 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 12.1% from 2024 to 2031.
Event management software helps event organizers to efficiently plan, organize and run live and virtual events from conception through execution. Event management platforms offer a centralized hub for crucial event details like registration, scheduling, payments, venue layouts, tasks and others. The software helps to streamline event logistics and communication with attendees, speakers, sponsors and vendors. Many event management tools offer robust reporting features to gain valuable analytics on attendees, budget tracking, revenue generation and ROI. Due to growing virtual and hybrid events through digital technologies, there is huge demand for event management software as it provides capabilities for both in-person and online aspects of events in one integrated system.
Market Dynamics:
Global event management software market growth is driven by growing demand for advanced technologies that can efficiently handle the complex planning and coordination requirements of events. Rising preference for virtual and hybrid events that combine online and onsite elements can boost adoption of event management software. Increasing digitization of events along with capabilities like online registration, ticket sales, and virtual exhibitor booths can drive the market growth. However, data privacy and security concerns can hamper the market growth. Ongoing innovations expanding software capabilities to new areas like live video streaming and analytics can offer growth opportunities. Vendors focus on offering integrated platforms, mobile apps, and additional post-event services, which help them penetrate more customers.
Key features of the study:
Detailed Segmentation-
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