Enterprise social networking focuses on the application of social relations or online social communities among individuals who share similar business interests and/or occupational activities. Enterprise social networking is often a service of business social software, which simply is basically social software used within an organization. It may provide tools to coordinate various communication processes within an organization, or it may be used to deliver business or organizational information to external sources using any of a wide range of communication technologies. In most cases, though, enterprise social networking relies on existing technology, either for developing new applications or for providing existing tools that can be extended.
Market Dynamics:
Increasing expenditure on social and collaboration software is expected to propel growth of the global enterprise social networks and online communities market during the forecast period. For instance, according to Gartner’s “Forecast Analysis: Social and Collaboration Software in the Workplace, Worldwide,” revenues in three software market segments – collaborative work management, enterprise social networks, and employee communication software – are set to reach almost US$ 4.5 billion in 2021, a 17% increase from US$ 3.8 billion in 2020.
Moreover, increasing funding in social and analytics platforms is also expected to aid in growth of the market. For instance, in August 2021, Knoetic, a startup developing a social and analytics platform for enterprise employee management, raised US$ 18 million in funding.
Key features of the study:
- This report provides in-depth analysis of the global enterprise social networks and online communities market, and provides market size (US$ Million) and compound annual growth rate (CAGR%) for the forecast period (2021–2028), considering 2020 as the base year
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
- It profiles key players in the global enterprise social networks and online communities market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies
- Key companies covered as a part of this study include Microsoft Corporation, Socialtext Inc., Google, Inc., IBM Corporation, Zyncro tech, SL, Cisco Systems, TIBCO Software, VMWare, Inc., Jive Software, and Salesforce.com
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
- The global enterprise social networks and online communities market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global enterprise social networks and online communities market
Detailed Segmentation:
- Global Enterprise Social Networks and Online Communities Market, By Enterprise Type
- Small Enterprise
- Medium Enterprise
- Large Enterprise
- Global Enterprise Social Networks and Online Communities Market, By Industry Type
- Healthcare
- BFSI
- IT and Telecom
- Government
- Retail and Consumer Goods
- Others
- Company Profiles
- Samsung Electronics*
- Company Overview
- Product Portfolio
- Financial Performance
- Key Strategies
- Recent Developments
- Future Plans
- AU Optronics Corp
- TDK
- Sony Corporation
- Rit Display
- LG Display
- Pioneer
- Visionox
*Browse all the market data tables and figures on “Global Enterprise Social Networks and Online Communities Market- Forecast to 2028”