The educational tourism market is estimated to be valued at USD 470.15 Bn in 2024, growing at a compound annual growth rate (CAGR) of 12.8% from 2024 to 2031. Educational tourism is one of the fastest growing segments of the tourism industry. It involves people travelling internationally or domestically to gain new knowledge and experiences through visiting places of cultural or historical significance, attending language courses, or taking specialized academic programs. The global educational tourism market has seen tremendous growth over the past decade due to rising disposable income, globalization, and increasing emphasis on life-long learning. More students are opting for educational trips abroad to enhance their learning experience and gain new perspectives. Several countries are also promoting their heritage and culture through educational activities and programs to attract foreign students and visitors. The market is expected to continue its upward trajectory in the coming years on the back of growing interest in educational travel.
Market Dynamics:
The global educational tourism market is driven by factors such as rising spending on education, growing cross-border student mobility, availability of affordable travel options, and emergence of virtual study tours. However, high costs associated with international educational trips, risks of pandemic outbreaks disrupting travel, and stringent visa regulations in some countries pose challenges. The market sees opportunities from increasing online course enrollments and blended learning programs that integrate virtual and on-location components of education. This flexible hybrid model increases the accessibility of educational tourism. Growth of medical tourism and learning vacations coupled with investments by governments and private organizations to promote their education ecosystems will also boost the industry prospects.
Key Features of the Study:
- This report provides an in-depth analysis of the global educational tourism market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024–2031), considering 2023 as the base year.
- It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market.
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players.
- It profiles key players in the global educational tourism market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies.
- Key companies covered as a part of this study include EF Education First Ltd., ACIS Educational Tours, Explorica, Inc., WorldStrides, Rustic Pathways, Walking Tree Travel, Travel For Teens, School Tours of America, EST , World Expeditions Travel Group Pty Ltd, ACE CULTURAL TOURS, Atlantis Erudition &Travel Services, Kesari Tours Pvt. Ltd., ATG Travel, Global Educational Travel, Educational Tours, Inc., AAI EDUTOURZ, and Capital Tours, Inc.
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics.
- The global educational tourism market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts.
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global educational tourism market.
Market Segmentation
- Age Group:
- Less Than 15 Years
- 16-25 Years
- 26-40 Years
- 41-55 Years
- Education Type:
- Primary
- Secondary
- College
- Post-graduation
- Occupation:
- Students
- Teachers
- Government Officials
- Corporation Managers
- Enterprise Owners
- Workers
- Others
- Regional:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
- Company Profiles:
- EF Education First Ltd.
- ACIS Educational Tours
- Explorica, Inc.
- WorldStrides
- Rustic Pathways
- Walking Tree Travel
- Travel For Teens
- School Tours of America
- EST
- World Expeditions Travel Group Pty Ltd
- ACE CULTURAL TOURS
- Atlantis Erudition &Travel Services
- Kesari Tours Pvt. Ltd.
- ATG Travel
- Global Educational Travel
- Educational Tours, Inc.
- AAI EDUTOURZ
- Capital Tours, Inc