Global athletic footwear market has witnessed substantial growth over the past few years due to the increasing popularity of sports and fitness activities amongst the populace. Rising health awareness and growing participation in sports and recreational activities have boosted the demand for high-performance athletic shoes across the world. Furthermore, advancements in materials and technologies have led to the development of lightweight, durable, and comfortable footwear that provides enhanced cushioning and support to athletes. Aggressive marketing campaigns by major brands focusing on lifestyle, leisure, and professional sports have attracted more customers to this market. Changing fashion trends along with the easy availability of varied athletic shoes through online and offline distribution channels continue to drive the market growth globally. Global athletic footwear market is also influenced by factors such as changing consumer lifestyles, technical improvements, the introduction of new and inventive shoes, and increased knowledge about the need for wearing the proper type of shoes to avoid muscle and leg injuries. The market is highly competitive, with key market players focusing on product innovation, mergers and acquisitions, and partnerships to gain a competitive edge.

Market Dynamics:

The key factors such as increasing youth population those who are involved in sports activities, launch of innovative products by dominant market players, rising health consciousness among people, and growing disposable incomes drive the growth of global athletic footwear market. However, availability of counterfeit products and fluctuations in raw material prices hinder the market growth. On the other hand, emerging economies offer lucrative opportunities for market expansion in the near future due to the rising number of sports enthusiasts.

Key features of the study:

• This report provides in-depth analysis of the global athletic footwear market, and provides market size (US$ Bn) and compound annual growth rate (CAGR %) for the forecast period (2024–2031), considering 2023 as the base year
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the global athletic footwear market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies
• Key companies covered as a part of this study include Nike, Inc., Adidas Group, Crocs, Inc., Wolverine World Wide, Inc., Skechers U.S.A., Inc., Under Armour, Inc., Puma AG, Geox SpA, K- Swiss, and New Balance
• Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
• Global athletic footwear market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts                
• Stakeholders would have ease in decision-making through various strategy matrices used in analysing the global athletic footwear market

Detailed Segmentation:

• Global Athletic Footwear Market, By Category
  • Insert Footwear
    • Aerobics Shoes
    • Athleisure Footwear
    • Running Shoes
    • Walking Shoes
  • Sports (Cross Training) Footwear
    • Cricket Footwear
    • Tennis Shoes
    • Other Sport Shoes
  • Hiking Shoes
    • Outdoor / Rugged Footwear
    • Trekking and Walking Boots
    • Other Athletics
  • Backpacking Boots
    • Hiking Boots
    • Technical Shoes
    • Approach Shoes
• Global Athletic Footwear Market, By Consumer Group
  • Women
  • Men
  • Kids
• Global Athletic Footwear Market, By Retail Distribution
  • Store-Based
  • Non-Store Athletic
• Global Athletic Footwear Market, By Region
  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East
  • Africa
• Top Companies in the Global Athletic Footwear Market
  • Nike, Inc.
  • Adidas Group
  • Crocs, Inc.
  • Wolverine World Wide, Inc.
  • Skechers U.S.A., Inc.
  • Under Armour, Inc.
  • Puma AG
  • Geox SpA
  • K- Swiss
  • New Balance