CPaaS is a cloud-based platform that enables developers to add real time communication features to their own applications without needing to build backend interfaces and infrastructure. The demand for CPaaS solutions is increasing across the Asia Pacific region, as the demand for contextual communication solutions is rising. Moreover, low cost of ownership of cloud based communication platform and rising adoption of pay-as-you go cloud business models are expected to drive growth of the market over the forecast period.
Market Dynamics
The increasing use of CPaaS in ecommerce sector is expected to drive the market growth. The e-commerce industry is growing rapidly in Asia Pacific region, as consumers in the region are becoming tech-savvy and making most of their purchases online. According to Coherent Market Insights’ analysis, in 2019, Asia Pacific e-commerce market accounted for over 35% share of the global e-commerce market and the e-commerce industry’s revenue is expected to reach US$ 2.5 trillion by 2021. CPaaS has become one of the most important aspects in the e-commerce industry, as communication between seller and buyer is mostly carried out through an application or web-based platform.
CPaaS helps developers to add click-to-message and click-to-call features to customer-facing applications and websites. The integration of these features help customers to initiate communication without leaving the application or website. In addition to this, the adoption of CPaaS by e-commerce companies is increasing, as it enhances communication by streamlining customer support. For instance, with the help of CPaaS, the company notifies customers about the estimated delivery dates, shipping status, and location of delivery among others through text message, email or a phone call. The increasing number of e-commerce companies in Asia Pacific is expected to fuel demand for CPaaS in the near future.
Key features of the study:
- This report provides in-depth analysis of the Asia Pacific Communication Platform as a Service (CPaaS) Market size (US$ Million) and compound annual growth rate (CAGR %) for the forecast period (2021– 2028), considering 2020 as the base year
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by the leading market players
- It profiles leading players in the Asia Pacific Communication Platform as a Service (CPaaS) Market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, market capital, key developments, strategies, and future plans
- Companies covered as a part of this study include Voxbone, GENBAND, RingCentral Connect Platform, Brightlink CPaaS Platform, MessageBird, Exotel, Karix Mobile Pvt. Ltd, CALLHIPPO, VCLOUDX PTE LTD, Plivo Inc., Xoxzo Inc., Nippon, BroadSoft Japan KK, NTT Communications Corporation, Telesmart, TWILIO INC., Infobip ltd, Alcatel-Lucent S.A, Amazon Connect, and Ribbon Communications Operating Company, Inc.
- Insights from this report would allow marketers and management authorities of companies to make informed decisions regarding future product launches, product upgrades, market expansion, and marketing tactics
- Asia Pacific Communication Platform as a Service (CPaaS) Market report caters to various stakeholders in this industry including investors, suppliers, managed service providers, third-party service providers, distributors, new entrants, and value-added resellers
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the Asia Pacific Communication Platform as a Service (CPaaS) Market
Detailed Segmentation
- Asia Pacific Communication Platform as a Service (CPaaS) Market, By Component:
- Platform
- SMS API Platform
- VoiP & Voice API Platform
- Video API Platform
- Others ( Email APIs, Phone Verifications )
- Services
- Asia Pacific Communication Platform as a Service (CPaaS) Market, By Enterprise Size:
- Asia Pacific Communication Platform as a Service (CPaaS) Market, By Vertical:
- BFSI
- Manufacturing
- Healthcare
- IT & Telecom
- Transportation & Logistics
- Retail & E-commerce
- Asia Pacific Communication Platform as a Service (CPaaS) Market, By Country:
- China
- India
- Japan
- South Korea
- Indonesia
- Australia and New Zealand
- Singapore
- Malaysia
- Philippines
- Myanmar
- Company Profiles
- Voxbone*
- Company Overview
- Product Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/ Updates
- GENBAND
- RingCentral Connect Platform
- Brightlink CPaaS Platform
- MessageBird
- Exotel
- Karix Mobile Pvt. Ltd
- CALLHIPPO
- VCLOUDX PTE LTD
- Plivo Inc.
- Xoxzo Inc.
- Nippon
- BroadSoft Japan KK
- NTT Communications Corporation
- Telesmart
- TWILIO INC.
- Infobip ltd
- Alcatel-Lucent S.A
- Amazon Connect
- Ribbon Communications Operating Company, Inc.
“*” marked represents similar segmentation in other categories in the respective section.
