One of the major challenges in the wheelchair cushions market is developing materials that effectively relieve pressure and prevent wounds and sores for users over extended periods of time. Mobility needs and individual body types vary widely, making it difficult to design cushions that work well for all users. Medical reimbursement policies also present a challenge, as insurers may not cover the cost of replacement cushions even as users' needs change. Additionally, wheelchair cushions can be bulky and heavy, posing transportation and storage difficulties for both users and medical supply companies.
Market Opportunities – Untapped markets in developing countries:
Many developing nations still face considerable challenges with regard to disabilities and chronic illnesses. According to the World Health Organization data from 2020, over a billion people worldwide live with some form of disability. Non-communicable diseases linked to disabilities are on the rise in low and middle-income countries. As public awareness increases and more treatment options become available, the needs of disabled populations will also continue to grow. Cushioning designed for wheelchairs can play an important supportive role in rehabilitation and independent living.
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