Software Testing and QA Services Market Size and Trends

The global software testing and QA services market size was valued at US$ 38.42 billion in 2023 and is expected to reach US$ 90.39 billion by 2030, growing at a compound annual growth rate (CAGR) of 13% from 2023 to 2030. Software testing and QA services include functional testing, compatibility testing, usability testing, security testing, load testing, and other types of testing and quality assurance services for software applications, platforms, and systems. The market is driven by factors such as rapid digital transformation across industries, shift left testing, adoption of agile and DevOps methodologies, and increasing need for automated testing. Software testing helps ensure software quality, reliability, and performance before deployment. It is an essential part of the software development lifecycle.

The software testing and QA services market is segmented by testing type, endpoint interface, organization size, verticals, and region. By testing type, the market is segmented into functional testing, non-functional testing, manual testing, automation testing, compatibility testing, security testing, and others. Functional testing accounted for the largest share of the market in 2022. The growth is attributed to the increasing use of functional testing to validate software against functional requirements and ensure intended behaviors and functions.

Global Software Testing and QA Services Market Trends:

Shift Left Testing: Shift-left testing is a growing trend that involves testing earlier in the software development lifecycle. It aims to improve software quality by detecting defects and vulnerabilities early. Unit testing, integration testing, and static code analysis are done as developers’ code. This trend reduces the number of defects down the lifecycle and enables faster feedback. Shift left testing along with test automation enables continuous testing which is essential for agile and DevOps adoption.
Growth in Multi-Channel and Omnichannel Testing: Enterprises are adopting multi-channel and omnichannel customer engagement strategies across web, mobile, social media, etc. This requires comprehensive testing across channels to deliver seamless user experience. There is a growing need for customer journey mapping and end-to-end testing across touchpoints. Testing across multiple platforms simultaneously is complex and drives demand for specialist testing services. Intelligent test automation is essential for omnichannel testing.
Increased Adoption of Crowdtesting: Crowdtesting solutions leverage a diverse global community of testers to provide on-demand testing services. They enable cost-effective functional, usability and localization testing through crowd wisdom. Companies are adopting crowdtesting platforms to supplement their in-house capabilities and achieve greater test coverage. Crowdtesting also provides quicker feedback and reduces time-to-market. The growth in adoption of crowdtesting solutions is a key trend in the industry.
Testing Increasingly Moving to DevOps Teams: Traditionally testing was conducted by independent QA teams subsequently after development. But with agile and DevOps gaining traction, testing activities are increasingly being performed by dev teams. A collaborative dev and testing workflow enables continuous testing and rapid feedback. Test automation skills are becoming imperative for developers. The growing trend of testing transitioning to dev teams also creates opportunities for new testing tools and frameworks tailored for dev and ops engineers.