The Rheology Modifiers Market is estimated to be valued at USD 8.99 Bn in 2024 and is expected to reach USD 12.08 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 4.3% from 2024 to 2031.
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The demand for rheology modifiers is expected to grow during the forecast period. The growth of the paints and coatings industry supported by infrastructure development projects in emerging nations along with growing demand for personal care and cosmetics will drive the market growth. Furthermore, the increasing need for cost-effective viscosity control additives with performance advantages over traditional modifiers is expected to support the market growth. New product launches and expansion strategies by key players to cater to the growing demand from applications such as construction, personal care, and oil and gas industry will further aid the market growth during the analyzed time period. However, strict environmental regulations regarding the use of certain chemistries may negatively impact the growth of the rheology modifiers market.
Increased Demand from Construction Industry
The global construction industry has seen steady growth over the past few years and this growth is expected to continue going forward. Mega infrastructure projects, investments in public infrastructure by various governments, and increasing number of new construction activities are fueling the demand. The construction industry widely uses materials like concrete, mortar, grouts etc. which require effective rheology modifiers to impart desired flow properties and strength. As constructions activities increase across major regions, the demand for concrete admixtures and additives also rises. This positively impacts the rheology modifiers market. Rheology modifiers are essential in producing quality concrete that can easily be mixed, transported, poured and consolidated without segregation of its ingredients. They are added to concrete mixtures in small proportion but play a very important role in achieving specified workability and strength. With ongoing and upcoming construction of dams, roads, bridges, commercial buildings, housing complexes etc. the need for large volume of concrete becomes higher. Constructors prefer concrete mixes incorporating rheology modifiers to get improved performance and handle large volume requirement efficiently. Further, sustainability regulations in construction industry also drive the use of specific rheology modifiers which can reduce water content in concrete without compromising workability and deliver environmental benefits.
Rheology modifiers have found diverse applications beyond traditional construction materials like concrete and cement. Significant usage is observed in paints & coatings, personal care products, pet food, mineral processing, pharmaceuticals, and many other industrial sectors. This expanded application landscape offers broader growth opportunities for players in rheology modifiers market. For instance, rheology modifiers are gaining importance in formulating various pharmaceutical products like gels, emulsions, and suspensions.
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