PRESCRIPTION LENSES MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2024 - 2031)
Prescription Lenses Market, By Lens Type (Single Vision Lense, Bifocal Lenses, Trifocal Lenses, Progressive Lenses, and Other), By Coating Type (Anti-reflective, Scratch resistant coating, Anti-fog coating, Photochromic Coating, and Others), By Application (Myopia, Hyperopia, Astigmatism, Presbyopia, and Others), By Distribution Channel (Online Retail, Optical Stores, Hospitals, and Clinics), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa)
The increasing prevalence of vision impairment issues among the geriatric and young populations will drive the demand for prescription lenses. Another major factor is the rising awareness about regular eye checkups and availability of advanced lens materials. While North America currently dominate the market, regions like Asia Pacific are poised to see the fastest growth.
China, India and other developing Asian countries will be the key contributors to the market expansion in the coming years. However, the high costs associated with specialized lenses can hamper the market potential in price-sensitive underdeveloped markets. At the same time, the market players face the challenge of introducing affordable yet high-quality products to tap into the demand from the masses globally.
On the product side, lenses with anti-reflective and anti-scratch coatings are gaining traction. Meanwhile, photochromic and polarized lenses also provide profitable opportunities for companies to boost their revenues. The increasing preference for luxury eyewear brands represents an opportunity for players to enhance their product premiumization strategies and fetch higher prices.
Technological advancements in lens materials, manufacturing processes, and new product launches will open newer avenues of growth. Growing e-commerce sales and rising online vision services are transforming the competitive landscape as well.