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Growing awareness and acceptance of hair
As conversations around body positivity and self-acceptance become mainstream, people have become more comfortable with addressing their hair loss struggles. Where earlier it used to be considered taboo, today hair transplants and medical treatments for hair regeneration are openly discussed on various media platforms. Social media influencers with large followings sharing their hair loss journeys have played a big role in raising awareness and busting myths. Major Hollywood and sports celebrities openly endorsing hair transplants have also provided millions of people permission to stop hiding their hair loss and take action instead. Young people are less stressing about going bald prematurely since viable medication options have become available. Women especially feel more empowered to address hair thinning rather than always trying to hide it with styling products or accessories. Growing vanity trends like man buns and topknots have further normalized styling thin or sparse hair in creative ways. With baldness now being celebrated as a statement rather than something to be ashamed of, people are happier to spend on prescription therapies that offer confidence and self-assurance with cosmetic benefits rather than just covering up the problem. This change in perspective can drive the hair loss drugs market growth.
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