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Increasing Product Launches by Key Market PlayersIncreasing adoption of organic growth strategies such as product launches by key market players is expected to drive the market growth over the forecast period. For instance, in June 2020, BackEmbrace, the game-changing device that combines form, function and fashion to help with poor posture, announced its availability on Amazon, helping Americans live and work more comfortably as these people spend more time in front of their screens. BackEmbrace is an effective orthopedic posture support that prevent hunching and slouching while relieving tension and strain in the upper back, neck and shoulders.
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