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Rising Demand for Advanced and Convenient Pet Identification Solutions
As human-pet bonding strengthens, pet owners also seek advanced solutions that can more smartly monitor and aid in their care. Traditional collar tags and ID plates can fall off or fade away with time. Also, tags do not store any retrievable identity records online. This led to the development of next generation RFID microchips providing improved functionalities. The newest microchips feature increased memory capacity and compatibility with advanced reading systems. They allow storing of not just the pet's name and owner's details but additional information like vaccination records, medications, and health conditions can be stored and updated regularly.
The enhanced microchips can be paired with user-friendly smartphone apps through Bluetooth connectivity. Owners can scan the chip using their phone to access the complete identity and medical profile digitally. Such technological integrations empower pet owners with real-time access to their pets' identities and wellness status anywhere, anytime. In case pet gets astray, instant access to historic health and nutritional records assists rescuers in providing urgent care. The convergence of microchips with virtual platforms like apps and cloud services is a major value addition according to pet owners today.
Furthermore, sophisticated handheld RFID readers compatible with new microchips have made the identification process seamless and convenient. Powerful readers can scan chips quite quickly even from a distance without having to manually restrain pets. Advanced ID solutions are satisfying the growing demand for contactless, on-the-go identification among busy pet guardians and caregivers. Their superior features and compatibility with smart monitoring and management systems will maintain strong interest among both existing and new adopters of pets in the foreseeable future.
For instance, In December 2023, Merck Animal Health, a division of Merck & Co., Inc. focused on innovative solutions for animal health, made notable advancements in the pet microchip sector with the introduction of the Home Again Microchip. Home Again is a recognized brand that offers pet microchipping solutions designed for identification and recovery. This microchip is commonly used by veterinarians and pet owners to facilitate the reunion of lost pets with their families through a centralized pet recovery database.
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