PET GROOMING SERVICES MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2024-2031)

Pet Grooming Services Market Size and Trends

The global pet grooming services market is estimated to be valued at USD 7.10 Bn in 2024 and is expected to reach USD 11.61 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 7.3% from 2024 to 2031. Pet parents are increasingly seeking professional grooming services to maintain the hygiene and health of their pets.

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The trend of humanization of pets has increased the demand for professional pet grooming services globally. People nowadays consider pets as part of their family and seek similar level of care and services for them. Rising spending ability and growing awareness about pet wellness are also propelling the pet grooming services market. 

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Insights, By Service Type - Owner Preference and Pet Health Drive Bathing & Brushing’s Dominance

Bathing and brushing segment is expected to dominate the pet grooming services market with a share of 40.1% in 2024 due to their essential role in maintaining pet hygiene and appearance. Regular bathing removes dirt, dead hair, and parasites, enhancing pets' health and aesthetics. As pets increasingly become integral family members, owners prioritize their cleanliness, opting for professional grooming services. These services are cost-effective and convenient, with many owners scheduling regular sessions to ensure their pets' well-being.

Insights, By Pet Type – Dog’s Loyalty Dominates the Market Share of Canine Grooming

The dog segment is expected to dominate the pet grooming services market with a share of 43.12% in 2024 due to their popularity as companions and the loyalty of owners who prioritize regular grooming. Their prevalence as household pets, especially breeds with long or dense fur, necessitates frequent grooming to prevent matting and tangling. Regular grooming not only maintains their health and appearance but also strengthens the bond between dogs and their owners. This consistent demand positions dogs as the primary focus in the grooming industry.

Insights, By Delivery Channel - Commercial Facilities are at the Forefront of Growing Industry Standards

The commercial facilities segment is expected to dominate the pet grooming services market with a share of 38.12% in 2024 due to their established standards and comprehensive services. These brick-and-mortar salons offer reliable, high-quality care with specialized equipment and certified staff, attracting a loyal customer base. Their stationary locations provide convenience and consistency, making them the preferred choice for many pet owners seeking professional grooming services.

Regional Insights

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Regional Analysis:

Dominating Region: North America

North America leads the global pet grooming services market, holding about 39.2% of the share in 2024. This dominance is driven by high pet ownership, increased disposable incomes, and the growing humanization of pets. To leverage this lucrative market, key players are actively pursuing strategic partnerships and franchise agreements. For instance, in June 2023, Dogtopia, a dog daycare business, signed a franchise agreement to establish dog care centers in Passaic County, New Jersey, and Rockland County, New York, in the U.S.

Fastest-Growing Region: Asia Pacific

Meanwhile, the Asia Pacific region exhibits the fastest growth due to rising pet adoption, especially in developing countries. With growing awareness about pet wellness and rising middle-class incomes, people are willing to spend more on grooming and care services for their furry companions.

Pet Grooming Services Market Outlook for Key Countries

The U.S. is Dominating the Pet Grooming Market is Driven By High Pet Ownership

The U.S. leads the global pet grooming services market, driven by high pet ownership rates and substantial spending on pet care. Pet owners are expected to prioritize grooming services as essential to overall pet wellness, reflecting a growing trend towards premium care. The market's expansion is also supported by increasing awareness of the health benefits of regular grooming, which enhances both the appearance and well-being of pets, contributing to a robust growth forecast for the industry.

Growing Demand for Grooming Services in Canada

The Canada pet grooming services market is experiencing growth, driven by increasing pet ownership and a shift towards professional grooming services. In April 2024, the Canadian Veterinary Medical Association reported that more households are welcoming pets, influenced by rising disposable incomes and a preference for premium pet care options among consumers. This trend is contributing to the expansion of the pet grooming services industry in Canada.

Innovative Grooming Solutions in Japan

The Japan pet grooming services market is characterized by innovative solutions and a strong commitment to pet wellness. In January 2023, the Japan Pet Food Association noted a significant increase in both pet ownership and spending on grooming services, highlighting a cultural emphasis on high-quality care for pets. This trend reflects not only the growing number of pet owners but also their willingness to invest in specialized grooming services that enhance the health and aesthetics of their pets.

Rapidly Expanding Pet Industry in China

The China pet grooming services market is rapidly expanding due to urbanization and rising disposable incomes. In September 2024, the China Pet Industry Association reported a notable increase in pet ownership, which has led to an upsurge in demand for grooming services. This growth trajectory is expected to continue as more urban dwellers adopt pets and seek professional grooming solutions that cater to their lifestyle needs, further solidifying China's position in the global Pet Grooming Services Market

Emerging Market Potential in India

India's pet grooming market is emerging as awareness of pet care increases among consumers. The Animal Welfare Board of India has observed a growing number of pet owners seeking professional grooming services, indicating a shift towards premium care options, In December 2021, Pet Precious partnered with Papa Pawsome to introduce Mumbai's first mobile pet grooming service. This service features a fully-equipped grooming van offering doorstep services across the city.

Market Concentration and Competitive Landscape

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Top Strategies Followed by Global Pet Grooming Services Market Players

• Established Players: Leading companies in the global pet grooming services market focus extensively on research and development to innovate high-performance products. For instance, Wahl invests over 5% of annual revenues in R&D to develop grooming tools with advanced features like self-heating, low noise operations and ergonomic designs.
• Mid-Level Players:: Mid-sized companies look to provide quality solutions at affordable prices in order to attract price-sensitive customers. For example, Andis Company manufactures grooming scissors and clippers that offer professional results but have 30-40% lower price tags compared to premium brands.
• Small-Scale Players: Small players stay ahead of competition by specializing in niche segments. Groomwell focuses only on producing brushes, combs, and detangling sprays made from natural bristles suitable for sensitive canine coats. While output is limited, niche targeting helps such brands build brand loyalty and demand in selective markets.

Emerging Startups in the Global Pet Grooming Services Market

Innovative Technologies: Startups like Dogness (China) are developing smart sensors integrated into brushes and clippers. Sensors detect different coat thicknesses and automatically adjust speed and torque for a personalized grooming experience. Such innovations have potential to transform the industry and displace conventional products through advanced customization.

Sustainable Solutions: Project Pooches (US) creates fur de-shedding tools from recycled plastic bottles, giving old waste products a new application. Their eco-friendly range helps reduce plastic clogging landfills. Other startups focus on natural substances like wood, bamboo, and cornstarch for low-waste alternatives.

Market Contribution: Novel startups often cater to specific consumer groups left unattended. Kitty Kahuna (India) offers customized grooming services and natural skin products for cats. Their specialized attention to felines boosts market potential in this niche segment.

Pet Grooming Services Industry News

• On November 12, 2024, Woof Gang Bakery & Grooming, a leading U.S.-based pet service franchise, unveiled 40+ new pet treat options including chips, jerky, and functional chews. The expanded portfolio spans nine distinct treat lines, developed in response to customer demand for high-quality, natural ingredients.
• In November 2023, Dogtopia celebrated the opening of its 250th dog daycare center, exceeding 500 signed franchise agreements across the U.S.
• In September 2023, at the SUPERZOO exhibition, Veterinary Formula, a SynergyLabs subsidiary, unveiled a rebranding initiative featuring modernized packaging for its grooming, treat, and supplement products. The updated design boasts a cleaner aesthetic, improved wording, and a more legible logo.
• In June 2023, Dogtopia signed a franchise agreement to establish dog care centers in Passaic County, New Jersey, and Rockland County, New York in the U.S.
• In April 2023, Petco, a health and wellness company, introduced its Clean Grooming initiative, making it the first national pet retailer to offer Clean Grooming services and products. Available at over 1,350 Petco locations, petco.com, and the Petco app, this initiative helps pet owners easily find grooming options free of parabens, phthalates, and chemical dyes, promoting healthier choices for pet care.

Key Takeaways from Analyst

The global pet grooming services market is experiencing significant growth, driven by increasing pet ownership and higher spending on pet care. As more households’ welcome pets, the demand for grooming services rises, with owners seeking to keep their companions clean and well-groomed. Additionally, the socialization and mental well-being benefits of regular grooming are gaining recognition.

North America currently leads the market due to high rates of pet ownership and acceptance of professional grooming services. However, the Asia Pacific region is expected to experience the fastest growth, with pet adoption gaining traction in developing countries and increased disposable incomes allowing for more spending on pet care.

While increased pet care awareness and spending provide opportunities for market growth, factors like the adoption of DIY grooming practices by pet owners and lack of formal training for groomers in some regions could hamper revenue growth. Groomers also face stiff competition from low-cost individual service providers. Establishing proper regulations and training/certification programs can help address these challenges.

Market Report Scope

Market Dynamics

Market Driver - Increasing pet ownership and expenditure on pet care

The global pet grooming services market is experiencing significant growth, driven by rising pet ownership, services, and increased spending on pet care. For instance, in September 2023, Walmart , a U.S.-based multinational  company, opened its first Pet Services center in Georgia, U.S offering veterinary care and grooming services. This initiative aims to provide a one-stop destination for pet owners seeking comprehensive care. The center offers routine veterinary services, including vaccinations and wellness exams, as well as grooming services like baths and nail trims. This move reflects Walmart's commitment to expanding its services to meet the needs of pet owners.

Market Challenge - Availability of DIY grooming solutions

One of the key challenges faced by the global pet grooming services market is the availability of do-it-yourself (DIY) grooming solutions for pet owners. Pet owners now have access to a wide range of grooming products and tools that allow them to groom their pets at home without the need for professional services. Advancements in pet care technology have led to the introduction of easy-to-use grooming tools like clippers, shampoos, conditioners, nail clippers, and scissors.

Market Opportunity - Expansion of mobile grooming services

The expansion of mobile grooming services presents a major opportunity for the growth of the global pet grooming services market. With rising pet ownership and busier lifestyles, many owners appreciate on-demand services that save them time. Mobile groomers bring all necessary equipment and supplies to customers' homes or preferred locations. This removes the inconvenience of transporting pets and waiting at shops. The flexibility and convenience of mobile services have made them quite popular.

Market Segmentation

•  Service Type Insights (Revenue, USD Bn, 2019 - 2031)
• • Bathing & Brushing
  • Nail Trimming
  • Massage/Spa
•  Pet Type Insights (Revenue, USD Bn, 2019 - 2031)
• • Dog
  • Cats
  • Others
•  Delivery Channel  Insights (Revenue, USD Bn, 2019 - 2031)
• • Commercial facilities
  • Mobile Services
  • Home-Based Services
  • Others
• Regional Insights (Revenue, USD Bn, 2019 - 2031)
• • North America
    • U.S.
    • Canada
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
  • Europe
    • Germany
    • U.K.
    • Spain
    • France
    • Italy
    • Russia
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • ASEAN
    • Rest of Asia Pacific
  • Middle East
    • GCC Countries
    • Israel
    • Rest of Middle East
  • Africa
    • South Africa
    • North Africa
    • Central Africa
• Key Players Insights
  • Petsfolio
  • Pets At Home, Inc.
  • PetSmart LLC
  • Wag Labs, Inc.
  • Pooch Dog SPA
  • Paradise 4 Paws
  • PetBacker
  • Dogtopia Enterprises
  • Anvis Inc.
  • Pawz & Company
  • Woof Gang Bakery & Grooming
  • Pet Paradise
  • The Barking Lot
  • Pet Grooming by Pawsitively Posh
  • The Dog Spa