OVULATION TEST KIT MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2024-2031)

Key Developments

• In August 2023, Clearblue introduced the innovative Clearblue Menopause Stage Indicator, a new tool designed to assess a woman’s likely stage of menopause by analyzing her urine FSH levels, age, and menstrual history. This launch aims to enhance Clearblue’s product lineup and increase revenue.In March 2022, as part of its calculated move into the reproductive services market, Ro, a healthcare technology company, acquired Dadi, a male fertility and sperm-testing startup. With this acquisition, Ro hopes to expand the range of fertility-related products and services it offers its customers.
• In 2022, Sugentech, a leading producer of digital ovulation test kits, formed a strategic partnership with CGETC, Inc., a U.S.-based firm specializing in consumer fulfillment and marketing services. Many digital devices currently on the market offer advanced features, such as Bluetooth connectivity and smart countdown functionality.