OUTDOOR LIVING STRUCTURE MARKET Challenges and Opportunities

One of the major challenges faced by the market is the high installation and maintenance costs associated with these structures. Outdoor structures such as decks, garden sheds, and greenhouses require significant upfront investment for their installation. Various materials such as wood, composites, and metals are used in their construction, driving up the installation expenses. Additionally, outdoor environments are prone to damage from weathering factors like rain, snow, and extreme heat. This necessitates regular maintenance, repair, and refurbishment of these structures to keep them in good functional condition.

Market Opportunity - Rising Trend of Sustainable and Eco-Friendly Outdoor Structures

One of the major opportunities for the market is the rising trend of sustainable and eco-friendly structures. With growing environmental consciousness, consumers are increasingly demanding products that have lower carbon footprint and are produced using renewable and recyclable materials. Outdoor structure manufacturers are responding to this demand by incorporating greener features in their designs. Many players now offer modular structures made from sustainably sourced woods, bamboo, and recycled plastic composites. Some products are even partially or fully solar-powered.