NAIL CARE MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2023 - 2030)

Nail Care Market, By Product Type (Nail Polish, Nail Polish Remover, Nail Strengtheners, Nail Tools, Others), By Distribution Channel (Hypermarkets/Supermarkets, Specialty Stores, Online Channels, Others), By End User (Male, Female), By Price (Premium, Mass), By Ingredient Type (Organic, Chemical Based, Halal, Vegan, Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

Nail Care Market-Recent Developments

New product launches

In March 2022, OPI (a division of Wella Company) is for professionals, newbies, and at-home gurus. OPI launched its nature strong gel polish line made with 87% natural ingredients. It provides salon-quality nail color while being environment-friendly.
In January 2021, Sally Hansen launched its Good. Kind. Pure. nail care range free of 16 harmful ingredients. The cruelty-free line offers plant-powered formulas for strengthening nails.
In April 2020, China Glaze manufacture and distribution of color glaze materials and ceramic products. China Glaze introduced its limited-edition accordion bottle polishes with fashion-forward colors and textures. The unique packaging enhanced shelf-appeal and consumer experience.

Acquisition and partnerships

In January 2022, Revlon, Inc. is an American multinational company dealing in cosmetics, skin care, perfume, and personal care. Revlon acquired all assets of BBD Ltd., which owns Smith & Cult and DND Gel brands. This strengthened Revlon's portfolio of professional salon nail products.
In October 2020, ORLY was acquired by Revlon, Inc. from Haqqani Ltd. This helped Revlon expand its nail care business through ORLY's unique colors and textures.