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The rising popularity of esoteric music genres and nostalgia actsWhile mainstream pop and rock still dominate commercial radio, in recent years eclectic genres like indie folk, Americana, jazz, world music, and electronica have gained legions of new fans. Streaming services have exposed listeners to a far more diverse musical landscape than just top 40 hits. Underground genres from past eras like blues, ska, and psychedelia have also seen surging interest from younger demographics exploring their parents' record collections. As a result, legacy artists from these esoteric genres are coming out of retirement to play shows again. This has created new touring and festival opportunities focused on niche audiences with disposable income willing to travel for live performances.
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