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Ease of use and connectivity
Simplicity and convenience offered by these digital services as compared to traditional options can drive the market growth. Apps nowadays offer very intuitive, hassle-free user interfaces that allow anyone with a smartphone to send funds to another person internationally within minutes. Complexities around currency exchange rates and transfer fees are automatically handled in the backend, thus, providing users an seamless experience.
Rising internet and smartphone penetration around the world. Even developing markets are witnessing massive growth in connectivity. This has enabled more people globally to access and utilize online money transfer apps on a regular basis.
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