Mobile Virtual Network Operators Market Size and Trends

Global mobile virtual network operators’ market is estimated to be valued at US$ 92.13 Bn in 2025 and is expected to reach US$ 160.06 Bn by 2032, exhibiting a compound annual growth rate (CAGR) of 8% from 2025 to 2032.

Mobile Virtual Network Operators Market Key Factors

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The market growth is driven by increasing need among consumers for comparatively inexpensive cellular plans and more customized offerings. Rising IoT connectivity broadens the subscriber base for MVNOs and allows new business models to emerge. However, cut-throat competition from telecom giants and regulatory challenges can hamper the market growth.

Emergence and spread of internet connectivity

The emergence and spread of internet connectivity has revolutionized how individuals utilize telecommunication services. With greater availability of affordable smartphones and high-speed data plans, people are increasingly using their mobile devices for a myriad daily tasks beyond just phone calls. This changing usage behaviour has encouraged mobile virtual network operators (MVNOs) to offer innovative service packages that cater to different customer based on their connectivity needs. MVNOs serve as an agile alternative for consumers seeking specialized plans tailored to their preferences like opting for unlimited text or data while restricting talk time. By leveraging the infrastructure of traditional mobile network operators, MVNOs have greater flexibility to launch customized plans without bearing heavy network investment costs.

For instance, in June 2022, plan.com, a leading provider of business connectivity solutions in the U.K., expanded its mobile network offerings by launching a second network on its my.plan platform through a mobile virtual network operator (MVNO) agreement with BT Wholesale. This partnership enables plan.com to offer its customers access to EE's 4G and 5G networks, providing them with more choice, flexibility, and superfast connectivity speeds. As an expert in delivering innovative productivity and connectivity solutions to U.K. businesses of all sizes, plan.com continues to enhance its my.plan platform, ensuring its customers can take full advantage of the latest mobile technologies to drive their success.