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LOCATION ANALYTICS MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2024 - 2031)

Location Analytics Market, By Component (Solution, Services), By Location Type (Indoor, Outdoor), By Deployment (On-premise, Cloud), By Industry  (Transportation and Logistics, Government and Defense, BFSI, Tourism and Hospitality, Healthcare, Retail), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa)

Key Developments

  • In April 2022, Oriient, a provider of indoor location services, collaborated with Google Cloud to develop a unified solution for in-store navigation and proximity marketing.
  • In October 2021, Google LLC enhanced its Google Maps SDKs for Android to improve user experiences, aiding drivers in deliveries and assisting retailers in visually confirming order shipping addresses.
  • In November 2021, Noogata introduced a library of location metrics, enabling businesses to create places with properties related to specific business topics.
  • In August 2021, Oracle Corporation released Spatial Studio 21.2, allowing users to create zones using polygon map layers and selection tools.

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