Lawn & Garden Equipment Market Size and Trends

The Lawn & Garden Equipment Market size is expected to reach US$ 42.32 Billion by 2030, from US$ 29.48 Billion in 2023, exhibiting a compound annual growth (CAGR) of 5.3% during the forecast period. Lawn Garden equipment includes various machineries such as lawn mowers, chainsaws, trimmers, blowers, and snow throwers that are used for landscaping residential and commercial landscapes. Growing adoption of sustainable green spaces and increasing do-it-yourself (DIY) activities are key factors driving the Lawn & Garden Equipment Market growth.

Lawn & Garden Equipment Market Trends:

Development of smart robotic lawn mowers: Robotic lawn mowers are witnessing high adoption due to benefits such as low noise, reduced emissions, better sod quality, and labor cost savings. Integration of Global Positioning System (GPS), mapping and positioning software, anti-theft alarms, and smartphone connectivity in robotic mowers provides ease of use and remote access. According to statistics from the Outdoor Power Equipment Institute, over 2.5 million households in the United States owned a robotic lawn mower in 2021, marking a 25% increase from 2020. Advancements in autonomous navigation technology, internet-of-things (IoT), and artificial intelligence (AI) will drive further innovations in smart robotic mowers during the forecast period. According to statistics provided by the European Union (EU)'s directorate-general for Agriculture and Rural Development, robotic mower sales in Europe grew by over 20% annually between 2016 to 2020.
Sustainable and eco-friendly products: Sustainability is a key focus area for Lawn Garden equipment manufacturers. Regulatory initiatives regarding emissions and noise levels have led companies to develop equipment with clean, fuel-efficient engines and invest in eco-friendly battery-powered product lines. In 2019, Briggs & Stratton (small engine producer, the number one marketer for pressure washers, and a leading manufacturer of power generation, Lawn Garden turf care and job site products) launched the "From Our Garden to Yours" brand to offer affordable environmentally responsible lawn mowers, trimmers, tillers, and cultivators. The use of recyclable materials, reduced plastic packaging, and green supply chain practices have become vital trends in the market. In 2022, according to a report published by the United Nations report, demand is increasing for low-noise options as citizens in urban and suburban areas prioritize a peaceful outdoor environment.
Multi-functional and multifaceted equipment: Due to small yard sizes and landscaping requirements, demand for versatile and compact utility equipment capable of performing multiple tasks is increasing. Walk-behind brush cutters integrated with debris collection bag, multitask lawn tractors with attachments for mowing, tilling, and snow-blowing, and wheeled string trimmers are gaining popularity. Companies are launching interchangeable modular tool heads compatible across product lines to offer flexibility and value. Development of equipment with swappable batteries, customizable features, and the ability to tackle different yard maintenance applications is an emerging trend. According to a 2020 study by the US Environmental Protection Agency, mulching mowers accounted for over 65% of total lawn mower sales in the country representing a steady rise from just 25% a decade ago.
Expanding online sales channels: Availability of Lawn Garden machinery and accessories through e-commerce stores, company websites and social commerce has increased due to changing consumer shopping patterns. Virtual stores provide more product information, quick price comparisons, discounts, and convenience. Home Depot (offers various products, including building materials, home improvement supplies, hardware, electrical products, kitchen and bath products, flooring and paint products, appliances, and lawn and indoor and outdoor garden products), sells over 15,000 Lawn Garden products through its website. Companies are leveraging social media marketing and forging tie-ups with online retailers to attract residential buyers. The onset of virtual reality (VR) based apps for users to view and purchase equipment online provides new sales avenues. According to the U.S. Department of Commerce, e-commerce made up 14.3% of total U.S. retail sales in the first quarter of 2022, growing at a rate of 2.4% compared to the same period in the previous year.