Market Challenges: Seasonal demand

Seasonal demand plays a major constraining role in the growth of the Global Ground Protection Mats Market. Ground protection mats see a significant uptick in demand during the winter months in colder regions as snow and ice require protection for pedestrian and vehicular traffic. However, demand tapers off considerably in the spring, summer and fall seasons when weather conditions do not necessitate their use. This fluctuation in demand puts pressure on mat manufacturers to ramp up production capabilities during short winter demand windows, which increases costs, while also having manufacturing assets lying underutilized for most of the year.

Market Opportunities: Growing demand in emerging economies

The growing disposable incomes and increasing construction activities in emerging economies of Asia Pacific and Middle East Africa present a huge opportunity for the global ground protection mats market. These regions are undergoing rapid urbanization which is boosting investments in infrastructure development such as roads, bridges, railways and commercial spaces. With the growing construction of mass transit systems, rail networks and smart city projects, the need for ground protection mats is increasing tremendously. These mats provide a safe, stable and congestion-free work surface at construction sites which help meet tight project deadlines. They also protect the ground from damages caused by heavy machinery, storage of material and worker movement. This prevents delays and cost overruns in construction works.

Ground Protection Mats Market Report Snapshots