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North America has established itself as the dominant leader in the global green ammonia market. The region is expected to hold 43.2% of the market share in 2024. The region has a well-developed hydrogen and ammonia industry with established supply chains and infrastructure. It is home to several top players such as Yara International, Siemens Energy and other in the fertilizer industry who are taking significant initiatives to adopt green ammonia production. Government support through subsidies and incentives for setting up renewable energy-based ammonia plants has encouraged large-scale investments.
To maintain its stronghold, North America is continuously upgrading its production capacities and investing in R&D. The availability of low-cost shale gas has spurred petrochemical companies to establish ammonia production facilities. Many hydrocarbon producers are repurposing their facilities and pipelines to handle green ammonia. The presence of early adopters across industries will help address the supply-demand imbalance in the initial years of commercialization. North America also has a competitive advantage due to its proximity to large import markets in Asia Pacific and Europe.
The Asia Pacific region is poised to emerge as the fastest growing market for green ammonia. Countries like Australia, India, and China have set ambitious goals to establish large green hydrogen economies to meet their climate targets and energy needs. They boast excellent renewable energy resources and a huge existing market for gray ammonia imports. Several proposed projects in these nations will drive massive capacity additions. Import-dependent markets in Japan and South Korea are also incentivizing investments in renewable energy-based ammonia value chains within the region.
Australia's abundant solar and wind resources place it strategically to export ammonia to Asian buyers. It is planning mega-scale production facilities to cater to the global demand. India plans to set up green hydrogen plants along coastal regions to facilitate exports. Its push for self-reliance in fertilizer manufacturing will further stimulate production. China has been rapidly scaling up its renewable power installations, putting it in a strong position to emerge as a leading green ammonia exporter and solutions provider. Its strategic investments will help establish profitable logistic routes within Asia Pacific and beyond.
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