One of the major challenges faced by the virtual production market is lack of skilled workforce who are well-versed in both filmmaking and virtual technology. As the technologies involved are still quite new, there is a dearth of trained professionals who can seamlessly integrate virtual elements into live-action productions. This shortage of talent can limit the scope and scale of virtual productions. Other challenges include the high production costs of virtual stages and infrastructure required. Establishing virtual production capabilities requires significant upfront investments which may not always yield expected returns.
Market Opportunities: Surging Demand for Immersive Content
As technology gets better, it's likely that virtual production will become cheaper. Plus, there's a big desire for immersive content in things like movies, games, and interactive stuff. This is good news for visual effect studios and the tech that helps make super realistic virtual production happen.
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