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Health Initiatives and Taxation PoliciesVarious health organizations and anti-tobacco groups across the world are actively promoting campaigns to raise awareness about harmful effects of smoking. These emphasize on graphic health warnings, restrictions on in-store displays and marketing of tobacco products. Governments levy higher taxes on cigarettes as a strategy to discourage tobacco consumption. High taxes not only boost government revenues but also make tobacco products costlier which affects the spending power of smokers. Many developing nations in Asia Pacific and Middle East have particularly raised taxes on cigarettes substantially in past few years based on recommendations of WHO. These health initiatives and fiscal policies indirectly impact the packaging sector. As smoking rates decline with heavy taxation and warning labels, the total demand for tobacco packaging also reduces. Companies experience a fall in volumes affecting their profitability. There is lower spend on inventories, design innovation and new product development. Manufacturers focus on cost optimization to offset losses from tax burdens and changing consumer behavior. The regulatory environment becomes more complex with regional variations in compliances.
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