Regional Analysis
Global Sleep App Market Regional Insights
- North America is expected to be the largest market for sleep app over the forecast period, and it accounted for over 36.3% of the market share in 2023. The growth of the market in North America is due to the presence of leading smartphone and smartwatch manufacturers in U.S. and Canada which contributes to the proliferation of compatible devices. Several large sleep labs and monitoring equipment manufacturers have a strong presence across countries like the U.S. which encourages continuous technological advancements and partnerships with app developers
- Europe is expected to be the second-largest market for sleep app, which accounted for over 30.4% of the market share in 2023. The growth of the market is due to the high healthcare spending
- Asia Pacific is expected to be the fastest-growing market for sleep app, which is expected to grow at a CAGR of over 13.2% during the forecast period. The growth of the market in Asia Pacific is due to the rapid economic growth has improved access to smartphones and other devices across countries like India and China. At the same time, evolving lifestyles and rising health consciousness among the expanding middle-class population is driving the uptake of health-focused apps
Figure 1. Global Sleep App Market Share (%), By Region, 2024
- North America: U.S. and Canada
- Latin America: Brazil, Argentina, Mexico, and Rest of Latin America
- Europe: Germany, U.K., Spain, France, Italy, Russia, and Rest of Europe
- Asia Pacific: China, India, Japan, Australia, South Korea, ASEAN, and Rest of Asia Pacific
- Middle East: GCC Countries, Israel, and Rest of Middle East
- Africa: South Africa, North Africa, and Central Africa