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The North America region has dominated the global skilled nursing facility market in past decade and is expected to hold 44.8% of the market share in 2024. In terms of facility type, the freestanding sub-segment contributes the highest share in the North America skilled nursing facility market. This can be attributed to the growing preference for stand-alone rehabilitation facilities that are not attached to acute care hospitals. Freestanding facilities allow seniors to receive long-term and post-acute care in a home-like environment, closer to their families and local communities. They aim to provide personalized care and accelerated recovery in a less clinical set-up compared to hospital-attached facilities. The convenient locations and patient-centric approach of freestanding buildings have made them the leading sub-segment in the region.
Another region that has seen tremendous growth in recent years is Asia Pacific. Countries like India, China, Singapore, Malaysia, and Thailand have experienced a surge in their aging populations as life expectancy increases and fertility rates decline. Coupled with growing affluence, this has spurred the demand for eldercare services beyond what traditional family support systems can provide. Indonesia in particular stands out with the fastest expanding skilled nursing market in the region. It currently has around 300 facilities but the market is highly fragmented with many small independents. Considering Indonesia’s young population profile and rising chronic diseases, experts forecast senior care to be one of the biggest healthcare opportunities over the coming decades. Both international as well as domestic operators are keen to enter this largely untapped market and establish scale through consolidation. The government is also stepping up efforts to develop regulations and standards to professionalize the industry.
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