The global orthodontic brackets market faces several challenges. Manufacturers in this market must navigate significant research and development (R&D) costs to design new innovative products that improve treatment outcomes. Market players find it difficult to expand globally due to differing international regulations. Established companies also have to compete against low-cost generics that capture price-sensitive consumers. Marketing orthodontic treatments also poses a challenge as many people are either not open or cannot afford aesthetic dental procedures.
Market Opportunities – Rising disposable income
There are several opportunities available in this market. Growing emphasis on physical appearance and beauty is driving more individuals towards straightening their teeth. Rising incomes mean more patients can afford orthodontic treatments. Advanced customized brackets that are tailored for specific patients could further increase demand. Numerous opportunities also exist in growing markets like Asia Pacific, Latin America, and Eastern Europe with expanding middle-income populations.
Global Orthodontic Brackets Market Report Snapshots
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