END USER COMPUTING MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2024-2031)

End User Computing Market Size and Trends

The global end user computing market is estimated to be valued at US$ 11.24 Bn in 2024 and is expected to reach US$ 27.13 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 13.4% from 2024 to 2031.

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The rapid digital transformation among enterprises due to the global pandemic and the rising need for enhanced productivity and collaboration is expected to drive significant demand for end user computing solutions over the next few years.

The market is expected to witness the increased adoption of cloud-based end user computing solutions over the forecast period. Furthermore, growing trend of bring your own device (BYOD) among enterprises will also necessitate proper end user computing infrastructure to securely access business applications remotely. Significant investments by organizations to modernize the aging end user infrastructure is further expected to propel the market growth going forward.

Remote and flexible work trends

With the global pandemic significantly changing workplace dynamics, the ability to work remotely or in a hybrid setup has become increasingly important for both employers and employees. Many global companies have now made remote work a permanent option for certain roles to provide staff with more flexibility. This has driven the demand for end-user computing solutions that allow seamless collaboration and access to all critical applications from any location. Devices like laptops and tablets that enable mobility are seeing higher sales. Cloud-based platforms for conferencing, project management, and file sharing have also grown in popularity as they remove the barriers of physical distance between team members. Going forward, the flexible work trend is expected to be a major driver in shaping how and where people work. This will sustain the implementation of technologies and services focused on supporting remote and hybrid work models within organizations.

Market Concentration and Competitive Landscape

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Investments in digital transformation initiatives

As businesses accelerate their digitalization plans, they are actively investing in modernizing outdated legacy systems and improving employee experiences through advanced workplace solutions. Digital transformation encompasses both upgrading existing infrastructure as well as adopting novel technologies like artificial intelligence, analytics, and automation. Seamless access to workplace applications from any device is a key requirement in the modern digital workplace. This is fueling increased spending on end-user computing infrastructure including virtual desktop infrastructure, workspace management platforms, secure file sharing solutions and mobile device management. Security also remains a top priority area for investments with growing usage of multi-factor authentication and single sign-on systems. The changing business landscape is compelling companies across industries to fast track their digital roadmaps, which is proving beneficial for end-user computing vendors targeting these digital transformation opportunities.

Key Takeaways from Analyst:

The global end user computing market is witnessing strong growth due to rise in mobile workforce and bring your own device (BYOD) trends across various industries. This has increased the demand for devices and solutions that allow secure access to organizational networks from anywhere. North America currently dominates the market but Asia Pacific is expected to see the fastest gains over the forecast period.

The adoption of cloud-based solutions is a major driver as it allows flexibility in managing distributed workforce. However, cybersecurity continues to be a challenge due to the proliferation of personal devices accessing critical enterprise data and applications. Lack of centralized control and visibility poses risks of data breaches. Nevertheless, the market is expected to get opportunities from integration of AI and analytics to enable intelligent experience management.

While mobility is fueling growth, managing a diverse array of personal devices remains complex for IT departments. Ensuring compliance of non-corporate owned devices to organizational policies is a hurdle. Product life cycle is also shrinking rapidly with new innovations, making asset management difficult. These factors may act as restraints to the market.

In conclusion, the end user computing market provides avenues for technology providers to build solutions addressing key pain points of management and security for organizations. Converging trends of cloud, mobility and analytics will reshape the market dynamics in the coming years.

Market Challenges: Data security and privacy concerns

In today's digitally connected world, a large amount of sensitive data pertaining to individuals as well as organizations are processed, stored and transmitted using various end user computing devices and platforms on a daily basis. However, the growing number of sophisticated cyberattacks and data breaches have eroded customer trust in the ability of organizations to safeguard their privacy and prevent unauthorized access and misuse of personal information.

This lack of confidence has made both individual consumers and enterprises wary of fully embracing flexible and mobile end user computing models. Unless robust security protocols and privacy regulations are implemented rigorously, many customers would refrain from allowing employees to access crucial network resources and store or process critical work-related data using personal devices and applications. This has restricted the scope of BYOD and workplace flexibility to some extent.

Market Opportunities: Integration of AI and analytics

The integration of artificial intelligence and advanced analytics capabilities promises to unlock significant opportunities for innovation and growth within the global end user computing market. As remote and hybrid working setups become more normalized post-pandemic, users are demanding more intelligence, personalization and automation within their workflows. Technologies like AI, machine learning, and predictive analytics can help meet these evolving needs by gaining insights from large amounts of user data and automating repetitive tasks. For example, AI assistants can provide personalized support to employees based on their roles, previous interactions, and current contexts. Additionally, advanced analytics allows IT teams to better optimize resource allocation, proactively detect and resolve issues.

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Insights By Type - Economies of Scale Drive the Solution Segment Share

Within the type segment of the global end user computing market, the solution segment is expected to account for 61.2% of the market share due to advantages of economies of scale. As technology progresses, solutions are able to support more users simultaneously which lowers the average cost per user. Vendors are able to recoup significant research and development investments by licensing solutions to a massive customer base.

Larger enterprises and industry leaders seek out solutions that can scale with their business needs. As user counts increase within an organization, per-user licensing or subscription fees for solutions typically decrease on a sliding scale. This retains affordability as user bases grow over time. Compatibility and consistency are also improved across dispersed teams and offices when standardized solutions are deployed throughout an organization versus one-off services.

The self-service and do-it-yourself nature of many solutions additionally appeal to cost-conscious businesses. Administrative overhead is reduced since centralized solution management replaces bespoke, project-based services arrangements. User onboarding, training, and support are streamlined through integrated knowledge bases and chat/call centers versus relying on specialized consultants or service professionals. Overall predictability of technology expenses is higher versus fluctuating service billing.

Mature solution portfolios address a breadth of user computing scenarios right out of the box. Customizations and integrations are often possible through published APIs and software development kits as well. This fits the needs of a variety of organizations without prolonged evaluation cycles or proof-of-concept phases typical of highly customized service engagements. The broad addressable market and appeal to standardized deployment models cement solution leadership in the type segment.

Insights By Deployment – Cloud segment Aggregates Computing Resources for Growth

In the deployment segment of the global end user computing market, he cloud-based segment is expected to account for56.3% of the market share in 2024. Physical hardware and roadblocks of conventional on-premises internal IT environments are removed, allowing streamlined access to computing power. Cloud providers own the underlying servers, storage, networking, and other physical aspects to centrally aggregate computing resources.

This shared resource model has enabled exponential scaling to meet market demand. New customers and incremental users can be onboarded without lead times for procuring, installing, and configuring their own servers. Cloud tenants pay only for the resources they utilize with no upfront capital expenditures or unused capacity. Rapid provisioning supports nimble market responsiveness and growth initiatives in customer businesses.

Cloud platforms are also optimized for high availability, reliability, and geographic distribution. Outages and disasters do not impact all customers simultaneously as on-premises hardware failures could. Global cloud infrastructure footprints ensure redundancy and proximity to end users. Uptime service level agreements are contractually enforced versus internal IT departments' best efforts.

Resource consumption in cloud setups is dynamically adjustable on demand. Bursty or unpredictable usage profiles pose no problems since resources can be added or removed on short notice. On-premises users typically overprovision for peak loads which causes underutilization and waste during standard operation. The pay-for-use cloud model removes this inefficiency while satisfying unpredictable as well as consistent usage patterns. Overall costs are lower and scale on demand.

Insights By End-use Industry - Diverse Industry Needs Favor IT Solution Providers

In the End-use Industry segment of the global end user computing market, the IT and telecom industry has standardized on productivity and collaboration solutions to support its diverse needs with 43.2% share in 2024. Heterogeneous technologies, business models, and partnerships require efficient intra-company coordination on a global scale.

IT operations themselves also involve various software, hardware, networking, security, data analytics, and other specialized systems. User profiles range from individual contributors to large project teams. Deploying unified communications, file sharing, project management, and other productivity suites facilitates collaboration both internally and with business partners. These solutions optimize teams for agile workflows.

Creative and knowledge work dominates IT and telecom roles from software and mobile application development to network architecture and AI engineering. Productivity and teamwork tools are mission critical enablers for innovation. They replace inefficient localized servers and software with integrated platforms. Project isolation and oversight are simplified through activity streams, task assignment, version control, and other integrated features.

Additionally, IT organizations often serve as testbeds and early adopters of new technologies. They subject productivity solutions they deploy internally and recommend to customers to rigorous trials under real-world conditions across global operations. This builds credibility for positioning those solutions in the broader market once proven at scale within their own multi-national enterprises. The plethora of internal IT use cases solidifies their leadership status in the industry segment.

Regional Insights

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North America has remained the dominant region in the global end user computing market. The region is expected to account for 38.2% of the market share in 2024. Major global technology corporations are headquartered in the U.S. and have a significant presence across the region. These companies continue to invest heavily in R&D and innovation, driving new product launches and technologies that enhance the end user experience. Organizations across industries have rapidly adopted digital transformation strategies in North America, fueling the demand for the latest laptops, desktops, and other end user devices. The advanced IT infrastructure and availability of high-speed internet have allowed users to leverage these devices effectively for various workloads.

The Asia Pacific region has emerged as the fastest growing market for end user computing globally. Countries like China, India, Japan, and South Korea are witnessing exponential growth fueled by increasing internet penetration, urbanization, and digital initiatives by governments and enterprises. Rapid economic expansion has boosted the overall IT spending power in the region. Large organizations across industries have expanded their regional operations in the high-potential emerging Asia Pacific markets. This is translating to the increased demand for their employees to be mobile yet productive. The growing prominence of remote and hybrid work models during the pandemic has further accelerated the uptake of end-user computing devices. Consumers also now have higher disposable incomes, fueling the demand for the latest laptops, tablets, and desktops to complement multifunctional lifestyles. Device manufacturers have been quick to tap into the region's vast opportunities by offering localized product portfolios at competitive price points. The expanding base of tech-savvy users and ongoing digital skills development programs indicate that the Asia Pacific region will likely emerge as the global leader in the end user computing market over the coming years.

Market Report Scope

Key Developments

• In November 2023, Fujitsu Ltd, a leading provider of technology solutions, announced the development of a new technology designed to optimize the use of CPUs and GPUs by dynamically allocating resources in real-time to prioritize processes with high performance. This innovation is particularly relevant in the context of the worldwide shortage of GPUs, triggered by the growing demand for intelligent artificial intelligence, deep learning, and other advanced applications.
• In April 2023, IGEL, a leading provider of software-defined endpoint optimization and control solutions for the secure enterprise, announced the launch of its new COSMOS endpoint platform. COSMOS enables employees to have an incredible workspace experience by allowing them to access any digital workspace from any device into any cloud, while giving EUC administrators the ability to provide greater security, management, and control through its new Operating System, updated administrative console, and a number of new cloud services.
• In November 2022, XenTegra, a leading provider of end-user computing, cloud, and data center infrastructure solutions, and Mindcentric, a technology consulting firm, announced the formation of a new company called XenTegra ONE. This strategic partnership leverages XenTegra's extensive technological expertise to provide enterprise clients with improved solutions across end-user computing, cloud computing, and data center infrastructure.
• In August 2022, IBM, a leading global technology and consulting company, announced a new partnership with VMware, a prominent provider of cloud computing and virtualization software and services. The collaboration aims to deliver co-engineered hybrid cloud solutions that help businesses in industries such as healthcare, financial services, and the public sector reduce costs and mitigate risks associated with placing mission-critical workloads in a hybrid environment.
• In February 2022, CRISIL, a leading provider of ratings, research, and risk advisory services, and Apparity LLC, a prominent U.S.-based company specializing in spreadsheet and end-user computing (EUC) monitoring technology solutions, announced a partnership. This collaboration aims to leverage CRISIL's expertise in EUC governance and understanding of international regulatory standards with Apparity LLC's advanced tracking solutions for EUC risks across different business functions and locations. The partnership aims to offer a comprehensive EUC and model-risk proposition for financial institutions.

*Definition: The global end user computing market involves providing end-user devices, applications, and services that allow knowledge workers and general users to be more productive and collaborative. This market includes procurement, deployment, and management of desktop computers, laptops, tablets, and smartphones that enable mobile workforces along with related peripherals, software, and support services. Key players in this market focus on securely connecting and empowering today's distributed knowledge workers through end-user computing solutions in order to drive productivity and collaboration across the distributed global workforce.

Market Segmentation

• Type Insights (Revenue, US$ Bn, 2019 - 2031)
  • Solution
  • Services
•  Deployment Insights (Revenue, US$ Bn, 2019 - 2031)
  • Cloud-based
  • On-premises
•  End-use Industry Insights (Revenue, US$ Bn, 2019 - 2031)
  • IT and Telecom
  • BFSI
  • Healthcare
  • Retail
  • Others
• Regional Insights (Revenue, US$ Bn, 2019 - 2031)
  • North America
    • U.S.
    • Canada
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
  • Europe
    • Germany
    • U.K.
    • Spain
    • France
    • Italy
    • Russia
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • ASEAN
    • Rest of Asia Pacific
  • Middle East & Africa
    • GCC Countries
    • Israel
    • South Africa
    • Rest of Middle East & Africa
• Key Players Insights
  • Citrix Systems, Inc.
  • Connection
  • Fujitsu
  • Genpact
  • HCL Infosystems Limited
  • Hitachi Systems Micro Clinic
  • Igel Technology
  • Infosys Limited
  • Microsoft
  • Mindtree
  • Netapp
  • Nucleus Software
  • Nutanix, Inc.
  • Tech Mahindra
  • VMware, Inc.