ELECTRIC MASSAGERS MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2024 - 2031)

Massage therapies are considered a luxury, making consistent high demand difficult to maintain especially during economic downturns. Product quality and reliability vary greatly between cheap imports and high-end brands, making it hard for consumers to assess value. Public awareness of the health benefits of massage is still growing, as are acceptance and demand for self-treatment products rather than spa visits.

Aging populations seeking relief from sore muscles and joints will drive the market growth. Healthcare cost savings from alternatives to drugs and surgery increase appeal. Features like Bluetooth apps and customization open new use cases. The pandemic boosted home wellness, benefiting electric massagers. Portability lets consumers "take the spa home" seamlessly.