Market Challenges And Opportunities
Blast Chillers Market Drivers:
- Growing demand from foodservice industry: The foodservice industry has been growing steadily over the past decade driven by changing consumer lifestyles, rise in eating out culture and expanding tourism sector. Rising number of food outlets such as full-service restaurants, quick service restaurants (QSR), cafes and bakeries is resulting in increasing installations of blast chillers. Blast chillers help these establishments efficiently manage high food volumes while maintaining quality and safety. The equipment enables rapid cooling of cooked and baked foods to safe temperatures, thus allowing bulk preparation in advance. With continued growth in foodservice industry across emerging economies, the demand for blast chillers is anticipated to rise significantly. According to the data provided by the United Nations World Food Programme, blast chillers helped hotels and restaurants in South Asian countries prepare and store over 5,00,000 meals during COVID-19 pandemic, reducing food wastage.
- Focus on food wastage reduction: Wastage of food products especially perishables like meat, dairy, fruits, and vegetables results in huge economic losses for food businesses. Lack of adequate refrigeration and freezing infrastructure has contributed majorly to food wastage globally. Blast chillers can play a pivotal role in reducing food wastage by rapidly chilling freshly cooked/baked food to extend shelf life and keep it safe for later consumption. According to the Food and Agriculture Organization (FAO) of the United Nations, approximately one-third of the food produced in the world for human consumption every year — approximately 1.3 billion tonnes — gets lost or wasted. Retail sectors are increasingly adopting blast chillers to reduce perishable wastages. Supermarkets use blast chillers to chill meat, prepared meals, and baked goods. Reducing wastage improves profitability and supports sustainability, hence driving blast chiller adoption. According to the Food and Agriculture Organization (FAO) of the United Nations, approximately one-third of the food produced in the world for human consumption every year, approximately 1.3 billion tonnes, gets lost or wasted.
Blast Chillers Market Opportunities:
- Emerging markets to offer lucrative growth prospects: Emerging economies such as China, India, Brazil, U.A.E and Indonesia offer significant untapped opportunities for blast chiller manufacturers due to expanding hospitality sector, rising number of foodservice outlets, increasing QSR chains as well as growing cold chain infrastructure investments by governments. Low blast chiller penetration coupled with rising consumer awareness about food safety and quality in these markets provides lucrative prospects to install these equipment. Companies are introducing cost-effective blast chillers to target mass market segments. Local manufacturing helps in price reduction.
- Growing online food delivery market: The online food delivery market has witnessed exponential growth worldwide driven by busy work schedules, greater smartphone penetration and doorstep convenience. Online platforms are partnering with restaurants and cloud kitchens to deliver food. Maintaining quality and safety of delivered food items is critical for customer retention. Blast chillers allow restaurants and cloud kitchens to rapidly chill cooked food before packing it for delivery. Their growing adoption by food delivery partners to mitigate food safety risks presents significant opportunities for blast chiller companies. According to a study by the National Restaurant Association in the U.S., 60% of restaurant orders are off-premises (including deliveries, takeaways, and drive-thru), which is driving the demand for blast chillers
Blast Chillers Market Restraints:
- High equipment cost: Blast chillers represent a significant capital investment which can restrain adoption by smaller restaurants and food facilities. Reach-in units cost around US$ 5,000 while larger roll-in chillers may cost over US$ 15,000. Shock freezers are even more expensive. The high cost of equipment, installation, and maintenance deters small scale end users. Companies are developing cost-effective units targeting small/medium establishments to improve penetration. Renting blast chiller equipment can also overcome high purchasing costs.
- Low awareness and infrastructure in developing nations: Many developing economies lag in blast chiller adoption due to factors like low food safety awareness among restaurant/retail sectors and lack of skilled workforce for operating equipment. Underdeveloped cold chain infrastructure, high logistics costs, unreliable power supply, and shortage of trained service technicians further limit blast chiller uptake. Manufacturers need to increase awareness programs and expand local service networks to help realize the full potential in developing regions.
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