BICYCLE CHAIN LUBRICANT MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2023 - 2030)

Market News

Global Bicycle Chain Lubricant Market- Recent Developments

New product launches

• In January 2022, launched its new Eco Dry Lube, a biodegradable dry bicycle chain lubricant made from renewable materials. It provides smooth pedaling and quiet operation while minimizing environmental impact. Finish Line, Inc. is an retail chain that specializes in selling athletic shoes, related apparel, and accessories.
• The company operates 660 stores in 47 states and Puerto Rico, primarily in shopping malls, as well as Finish Line-branded athletic shoe departments in more than 450 Macy's stores.
• In April 2021, Muc-Off introduced its Ultra Dry Chain Lube, a fast-acting dry CERAMIC lubricant that forms a durable coating on metal surfaces to reduce friction and wear. It aims to provide superior all-weather lubrication. Muc-Off is a brand that offers a range of bike care products, including cleaners, lubricants, oils, protectants, apparel
• Its products are designed to clean and protect bikes from dirt and grime, while also caring for the bike's delicate finish. Muc-Off's bike cleaner is the only one with Nano Technology that penetrates deep into dirt and cuts through grime while protecting the bike's finish.
• In May 2020, White Lightning introduced its new Clean Ride product line of bicycle cleaning and maintenance products including Wet Ride All Conditions lubricant. It uses advanced fluoropolymer technology for superior wet weather chain lubrication. White Lightning is brand that offers a range of bike care products, including cleaners, lubricants, oils, protectants, apparel, and more.
• Its products are designed to clean and protect bikes from dirt and grime, while also caring for the bike's delicate finish.

Acquisition and partnerships

• In October 2022, Squirt, a cycling brand, acquired energy bar maker Clif Bar to expand into the nutritional products segment. The partnership aims to develop new lubricant-infused food products targeted at bicycle enthusiasts.
• In June 2021, Finish Line announced a partnership with leading Germany-based bicycle manufacturer named Canyon to become the exclusive supplier of bicycle lubricants for all Canyon bikes worldwide. This partnership aims to reach new customer segments.
• In December 2020, Morgan Blue was acquired by leading motorcycle lubricant brand Motul to enter the bicycle lubricants market by leveraging Motul's distribution networks across Europe and Asia.