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North America has established itself as the dominant market with 43.2% share for automotive interior components globally. The large presence and concentration of automakers in countries like the United States makes it an attractive hub for interior component suppliers. Major domestic players like Ford, GM and others have their global or regional headquarters located in this market, driving significant home-grown demand. This has led to development of a vibrant supply chain ecosystem with several Tier 1 and Tier 2 suppliers having sizable manufacturing footprints. The integration with customers is higher in this region compared to others. In addition, the purchasing power of consumers for personal vehicles has supported higher average spend on interiors over the years.
Asia Pacific, especially China, has emerged as the fastest growing regional market for automotive interior components. With increasing disposable incomes, urbanization and focus on mobility solutions, vehicle ownership in several APAC countries is growing at an accelerated pace. Coupled with the view of governments to promote localized manufacturing under initiatives like 'Make in India', there is a major influx of global automakers setting up inexpensive production sites. This has accelerated demand growth from the OEM assembly lines. In particular, several Chinese suppliers have scaled up rapidly by supplying internationally as well. Their competitive pricing and ability to replicate advanced designs, often in partnership global leaders, have found acceptance globally too. Proximity to both vehicle manufacturing plants as well as end markets gives them an edge over other regions.
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