One of the key challenges for the automatic tire inflation system market is the high development cost involved in designing and manufacturing such systems. Maintaining tire pressure automatically adds to the production costs of vehicles. Additionally, consumer reluctance to pay more for this additional feature also poses a challenge for automobile manufacturers to increase adoption rates. Gain in fuel economy and safety benefits have also been under scrutiny.
Market Opportunities: Introduction of Regulatory Mandates
However, the market sees significant growth opportunities with the introduction of regulatory mandates. Adoption is expected to increase with stricter fuel economy and vehicle safety norms. Moreover, increasing focus on predictive vehicle maintenance and preventive tire care offers opportunities for aftermarket system sales and installations. With rising vehicle usage and road travel, demand for convenience and tire monitoring is growing, presenting an avenue for innovators to enhance features and value proposition.
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