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ASIA AND OCEANA CREATOR ECONOMY MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2023 - 2030)

Asia and Oceana Creator Economy Market, By Content Type (Live Streaming, Music & Podcasts, Visual Arts, Gaming, Others), By Revenue Model (Subscriptions, Tips/Donations, Advertising, Ecommerce, Sponsorships, Affiliate Marketing, Others)

Market News

Recent Developments

New product launches

  • In September 2023, TikTok launched its Creator Marketplace in Southeast Asia. The Marketplace allows brands to connect with creators and collaborate on sponsored content campaigns.
  • In August 2023, YouTube announced that it is expanding its Shorts Fund to more countries in Asia and Oceana. The Shorts Fund is a $100 million fund that YouTube is using to reward creators for creating engaging short-form video content.

Acquisition and partnerships

  • In August 2023, ByteDance, the parent company of TikTok, acquired PICO Interactive, a Chinese VR headset maker. This acquisition is seen as a move by ByteDance to expand its presence in the metaverse and create new opportunities for creators.
  • In June 2023, YouTube acquired Shorts, a short-form video platform from India. This acquisition is seen as a move by YouTube to compete with TikTok in the short-form video market.

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